Printed from http://www.electronista.com

Major corporations join to build YouTube rival

updated 12:10 pm EDT, Thu March 22, 2007

Rival to YouTube?

With television profits being increasingly threatned by the rise of sites like YouTube, NBC Universal and News Corp. (owners of Fox, IGN and MySpace) have announced a new video site to debut this summer. Though it is nameless for the time being, the site already has substantial content planned: users will be able to watch clips and full episodes of shows such as "Heroes," "House" and "30 Rock," and movies already on tap include "Borat," "Little Miss Sunshine" and "The Devil Wears Prada."

What may make the site a genuine threat however is revenue and distribution -- while many other video sites are supported by advertising, NBC and News Corp. have already managed to secure parties such as Intel, General Motors and Cadbury Schweppes to support the videos. The site is likewise guaranteed to be ubiquitous, since distribution partners include AOL, Microsoft and Yahoo. These corporations will in turn use custom embedded players to retain the look of subsites.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Adesso Xtream S3B Bluetooth speaker

Finding a speaker purpose-built for a specific need is challenging. Even when a Bluetooth speaker can be paired with a mobile device, ...

JBL Synchros E40BT headphones

For all the different configurations of headphones on the market, it's always a tough choice for buyers to get something that is just ...

Razer Taipan mouse

The list of gaming devices is growing larger with each passing day. A large number of companies have entered the gaming input arena, a ...

Sponsor

toggle

Most Commented

 
toggle

Popular News