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$299 next-gen players to hit Wal-Mart soon

updated 09:15 am EDT, Fri April 20, 2007

299 Blu-Ray Players

Wal-Mart is about to shake up the next-generation movie business with a new low-cost player, its partners have revealed. TDK and China-based Fuh Yuan have agreed to produce a blue-laser movie player (potentially Blu-Ray or HD DVD) for the American retailer that will use reduced manufacturing costs to drop the price to $299 -- easily undercutting the reduced $400 price of Toshiba's basic HD-A2 HD DVD player.

The player could change the balance of power in the disc standard wars, say sources, and will likely help HD video become a commodity much sooner than expected. No specific timeframe was given for the drive, but over 2 million will be shipped to Wal-Mart by the end of 2008. [via Akihabara]



By Electronista Staff
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  1. jokell82

    Professional Poster

    Joined: May 2001

    0

    Actually

    These are going to be $299 HD-DVD players, NOT Blu-Ray players.

  1. Eug

    Clinically Insane

    Joined: Dec 2000

    0

    HD DVD, not Blu-ray

    They talk about "blue light" HD DVDs, which means "blue-laser" HD DVDs. All HD DVD players use blue laser.

    These are not Blu-ray players.

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