updated 04:25 pm EDT, Thu May 3, 2007
AT&T iPhone Booths
AT&T is in the last stages of preparing demo booths for the iPhone that could dwarf many others, says a well-placed source. The store displays will be far larger than most at three feet wide and a full seven feet tall, guaranteeing that the Apple device will stand out versus many of the smaller and non-exclusive showfloor models. Each booth will also have exceptional power requirements, with a separate power supply instead of drawing on collective power adapters. The change is so great that stores will actually need to partially rewire their stores to accommodate the change, the tipster said.
Retail outlets will also reportedly need to install Ethernet cables to receive the displays, indicating that Apple and AT&T want to display the phone with fully functional networking through a local Wi-Fi spot.
The news also revealed that many stores are in the process of making the necessary changes to accept the booths. This will clear a path for the displays themselves "within the next few weeks," according to the report. It wasn't known, however, whether or not the displays would ship along with actual iPhone demonstration units ahead of the late June launch.
AT&T's retail shops are the only authorized sales points outside of Apple's own physical and online stores. [via Boy Genius Report]