Printed from http://www.electronista.com

HP promises net-connected, personalized shops

updated 04:00 pm EDT, Tue May 29, 2007

HP Retail Store Assistant

Researchers at HP Labs today previewed a unique concept it hopes will rethink the basics behind retail stores. Called the Retail Store Assistant, the computer kiosk will connect to the shop owner's network or the Internet to tailor the experience to the buyer. Instead of sending coupons that are often thrown aside, the company can track what regular visitors buy and customize the entire experience to their tastes: buyers could receive special discounts on favorite food or register to get word of new albums or books from preferred artists, HP says. The Assistant could further ease the process of finding items in a store by printing a grocery-style shopping list and even creating a custom map of the store.

HP's implementation would let customers access the system either through a shopping card or a piece of login information, such as a phone number. Web access would also be possible to prepare for a large trip in advance.

Although currently only a prototype, the system could be used in the near future and would help not just customers but also the stores themselves, freeing time for the floor staff to focus on the actual sale and for managers to market the right goods in their displays.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Epson PowerLite Home Cinema 3500 projector

Trying to find the perfect projector for a home theater can be tricky, as there are bountiful options on the market from a large numbe ...

Thecus N2310 NAS

For every computer user, there comes a point of critical mass in data storage. When it hits, external hard drives, USB sticks and DVD ...

iRig Pads

When it comes to mobile music products, IK Multimedia has positioned itself as one of the top suppliers. Right from the early days of ...

Sponsor

toggle

Most Commented

 
toggle

Popular News