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Analyst: iPhone to get OTA downloads

updated 11:40 am EDT, Tue August 7, 2007

Analyst on iPhone OTA

The iPhone will have no choice but to embrace an over-the-air iTunes Store within the year, according to a new report from analyst group Pike & Fischer. The researchers argue that the growing independence of users from their computers and tethered Internet connections will lead many of them to expect the same level of features on their phone. This will leave Apple all but "forced" to open iTunes access through the iPhone just to remain on par with competitors that already offer online stores, says senior analyst Tim Deal. The report points out that even the iPhone's exclusive carrier, AT&T, has just opened its eMusic Mobile online store but that the iPhone has no way of interacting with it while several other phones already can.

Pike & Fischer did not provide a more specific estimate for a store but suggested that Apple's choices were open and the California firm could either directly enable access to the current store or branch off from the main site to create a separate, mobile optimized version. Deal also warned that Apple would likely have to cut the price on the iPhone in the next few months as the initial furore dies down and obvious "iPhone killer" products begin to surface, such as a predicted media phone from Samsung or a similar company that would debut by the end of the year.



By Electronista Staff
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  1. eldarkus

    Fresh-Faced Recruit

    Joined: Feb 2004

    0

    I call

    BS!! So other people are offering S*****, over the air music so Apple should too!

  1. Rezzz

    Fresh-Faced Recruit

    Joined: Jan 2006

    0

    protesteth too much...

    this has been in the cards all along. apple will make a mobile vesion of iTunes for iPhone. speeds will be crappy on EDGE but very good via WiFi. songs purchased will sync up to your home computer because it is an iTunes authorized device. it's still All iTunes All the time. the platform remains in place.

  1. e:leaf

    Fresh-Faced Recruit

    Joined: Mar 2006

    0

    Downloading music

    over EDGE? Although the internet is fine with EDGE, downloading music would be a horrible experience. Even if I could, I wouldn't.

  1. danviento

    Fresh-Faced Recruit

    Joined: Dec 2005

    0

    But backup?

    The nice thing about the computer catalog was that should anything go wrong with the mobile device, then you always had a backup on your computer's HD (and hopefully a disc backup as well). Unless the phone syncs it's stuff back to you Itunes library, which it could easily do, this wouldn't be the brightest idea so far.

  1. Rezzz

    Fresh-Faced Recruit

    Joined: Jan 2006

    0

    however..

    apple keeps a record of all your purchases. you can re-download them all to your account authorized devices via itunes.

  1. Tanker10a

    Fresh-Faced Recruit

    Joined: Jan 2003

    0

    OTA Downloads

    I couldn't agree more with this article. I love the iPhone...But? Why can't Apple enable BlueTooth and WiFi synchronization? It drives me crazy that I have to be tethered to my Macbook pro EVERYTIME that I need to synch...Especially my AddressBook and my Calendar.... Unless, I am doing something wrong with the device...

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