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Samsung P520 to become Armani phone?

updated 04:00 pm EDT, Thu September 13, 2007

Samsung phone goes Armani?

A Dutch website appears to not only have learned more about Samsung's P520, but suggested a new direction for the product's marketing. It will purportedly be released as the "Armani Phone," named after the famous Italian suit designer; this would make it an obvious competitor to LG's Prada phone, which also banks on the recognition of a fashion brand. The Armani Phone should similarly attempt to emulate its namesake style, partly through a leather case, but also by relying on a finger touchscreen as the primary interface.

In terms of its internal hardware, the Armani should feature 50MB of ROM memory, with microSD cards providing the bulk of storage. These will be used mainly for MP3s, but the phone is also expected to have a three-megapixel camera. FM radio is planned, and previous reports have indicated support for EDGE and Wi-Fi broadband. A European launch of the phone is anticipated by the end of 2007 for 400 ($556). [via GSM helpdesk]



By Electronista Staff
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