Hasselblad intros 39-megapixel H3D-II

Premium camera maker Hasselblad today introduced its most advanced medium-format digital SLR back yet. The H3D-II improves image quality further with improved noise and vignetting reduction, even at the maximum 39-megapixel resolution of the line. Previews are also easier with a much larger 3-inch display replacing the outgoing 2.2-inch version. Professionals can also geo-tag images by using a new GPS system: the II adds a Global Image Locator that combines with new image editing tools from the company to record the position of shots when taken. Coordinates can be sent directly to Google Earth to be seen by anyone, Hasselblad says, and not just the photographers themselves.

The H3D-II should also be easier to control while in handheld mode with a thumbwheel on the handle that navigates menus and a distinct button for ISO and white balance adjustments. Like the original H3D, the sequel will support CompactFlash and 100GB Image Bank hard drives for storage as well as a direct FireWire link for transferring shots directly to a Mac or Windows PC. Digital backs from the Swedish company range in price from 17,900 Euros ($24,816) for the 22-megapixel H3D-22II to 26,500 Euros ($36,739) for the 39-megapixel H3D-39II and should be available worldwide starting today.