Printed from http://www.electronista.com

Sony officially quits rear-projection TV business

updated 10:25 am EST, Thu December 27, 2007

Sony Quits Rear Projection

Sony this morning confirmed that it will quit the rear-projection TV field, ending its longstanding involvement with the technology. The Japanese firm will discontinue its SXRD line and other large sets in favor of direct view flat panels, such as today's LCDs and the company's still-young OLED technology, began with the launch of the XEL-1 this month. The move is necessary as sales of larger, heavier rear projectors are declining sharply while LCDs boom. Sony only expects to sell 400,000 rear-projection sets this fiscal year compared to 1.1 million in the period before; this was at least partly responsible for a roughly $526.3 million loss in Sony's TV business, the company says.

Front-projection units, which are most often found in larger home theater setups as well as in businesses and schools, will remain in the lineup and share much of the same technology as the outgoing rear-projection models.

The official news validates reports of a rapid consolidation in the HDTV business from Japanese companies. Hitachi recently sold stakes in its LCD business to Canon and Panasonic that will help both itself and Panasonic focus more on LCD sets, while Sharp and Toshiba have negotiated a technology sharing deal that lets each company borrow the other's expertise for future sets.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Dell AD211 Bluetooth speaker

For all of the high-priced, over-engineered Bluetooth speakers in the electronics market, there is still room for mass-market solution ...

VisionTek 128GB USB Pocket SSD

USB flash drives dealt the death blow to both the floppy and Zip drives. While still faster than either of the old removable media, sp ...

Kodak PixPro SL10 Smart Lens Camera

Smartphone imagery still widely varies. Large Megapixel counts don't make for a good image, and the optics in some devices are lacking ...

Sponsor

toggle

Most Commented

 
toggle

Popular News