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MS/Yahoo deal: conference call, Yahoo responds

updated 09:20 am EST, Fri February 1, 2008

MS Yahoo Deal Call

Microsoft has been discussing the possibility of buying out Yahoo for a year and a half, the company has confirmed during a conference call discussing its proposed $44.6 billion deal. Confirming longstanding rumors, company PSD president Kevin Johnson says that Microsoft has been in an "off and on" discussion with Yahoo for 18 months. The search engine giant simply said roughly a year ago that it was not a good time to discuss an acquisition, Microsoft claims. The latter says it continues to believe a deal would be important to boosting the importance of search and expanding social platforms. Search is not just about "ten blue links" anymore, Johnson explains. Notably, Microsoft has recently invested in Facebook as part of these efforts.

However, the call also made apparent Microsoft's predominant concern in the deal, which is to undermine Google's perceived control of the web ad market. Johnson stressed that advertising was "key" to commercializing web services and warned that the industry was "dominated by one player," deliberately withholding Google's name from the discussion. Acquiring Yahoo is said to provide both it and Microsoft an opportunity to scale upwards at the rate necessary for the business, particularly in server software and other areas which Microsoft has historically been successful.

Microsoft also believes there to be incidental benefits for Yahoo outside of search and advertising, such as advanced research and development for Yahoo's mobile platform as well as its video services.

Despite the Microsoft claims, Yahoo has responded with caution to the deal, according to a brief company statement. The Bay Area company appears to contradict Microsoft's assertion of long-running talks and describes the deal as "unsolicited." Yahoo has not rejected the deal out of hand but says it will determine its answer "carefully and promptly" to ensure that a takeover by Microsoft is in its best interests.



By Electronista Staff
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  1. Eldernorm

    Fresh-Faced Recruit

    Joined: Sep 2007

    0

    REALLY???

    A take over by Microsoft is NEVER in anyones best interest. Microsoft is the destroyer of companies. They tend to buy them and shut them down to end the competition or rebrand them with the MS name, change the look and feel and absorb them.

    I feel sorry for Yahoo. I have enjoyed their e-mail service.

    en

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    0

    In the immortal words ...

    of Judge Doom: "I bought the Red Car so I could DISMANTLE IT."

    But I agree there's really two options, so if it happens, we'd either be witnessing the end of Yahoo or it's Anakin-to-Vader transformation; wonder what they'd call it? Perhaps:

    Blahoo (because it's suddenly isn't getting the kind of hits it used to.)

    BooHoo (because MS is holding a pity party for those of us who lean toward disliking the motives typically behind an acquisition)

    MooHoo (which is always followed by "mwah ha ha ha ha" in an evil chortle whenever spoken)

  1. psdenno

    Fresh-Faced Recruit

    Joined: May 2003

    0

    for grins.....

    ...do a Google search for"companies acquired by microsoft". You'll be amazed at the length of the list dating back to 1986. I wonder how often they seriously considered an Apple buy out in their quest to own all the tech companies in the world?

  1. climacs

    Forum Regular

    Joined: Sep 2001

    0

    dammit

    and I was seriously considering buying Yahoo stock yesterday!

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