Printed from http://www.electronista.com

Warner Bros. teams with TiVo, Joost, others

updated 06:45 pm EDT, Thu June 12, 2008

WB signs Internet partners

Warner Bros. Television is expanding its internet distribution, announcing new deals with TiVo, Joost, Sling Media, Daily Motion and Veoh Networks for a "number of advertiser-supported branded channels." The deal includes TheWB.com ad KidsWB.com, which were announced in April. The move gives Warner more platforms to broaden its reach in the increasingly crowded television marketplace -- and more opportunities to catch the elusive 16-34 year-old advertising demographic.

The network says the new channels will be free to consumers, and will carry full-length broadcast-style programming drawing from the WB Network and other sources. Two new theme channels will also be created -- one focusing on classic Warner Bros. TV series, and another using the studio's classic science fiction titles. Warner has already signed similar distribution deals with AOL and Facebook.

The new channels are scheduled to launch in September.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Plantronics Rig Surround 7.1 headset

Trying to capture the true soundscape of video games can be a daunting task. Looking to surround-sound home theater options, users hav ...

Adesso Compagno X Bluetooth keyboard

The shift from typing on physical keyboards to digital versions on smartphones and tablets hasn't been an easy for many consumers. Fro ...

Sponsor

toggle

Most Commented

 
toggle

Popular News