Printed from http://www.electronista.com

HSBC backs off claim of iPhone switch

updated 04:50 pm EDT, Wed August 20, 2008

HSBC backs off claims

Brenton Hush, HSBC CIO for Australia and New Zealand, made comments last week suggesting his company was considering a global switch from Blackberry to iPhone devices. A UK representative countered those claims this week, saying "I don't know if he was miss quoted or if it was made up, but I can put the rumors to bed now and state there is no truth in it at all" according to an interview with Mobile News.

An HSBC manager of group communications for Australia shed more light on the situation amongst the confusion, saying "We always explore the potential application of new technologies and this is no different." Most corporations, especially of this size, try to keep those discussions behind closed doors.

HSBC has stepped back from the original statements, but without completely denying the possibility. Information leaks like this can have a negative impact on the objectivity of the decision making. Future relationships between the parties can also be strained when a large account with one company, such as the 200,000 devices in question, is rumored to be dropped and then replaced with a record size account from their competitor, even if it never happens.

If HSBC changes from the RIM Blackberry device to Apple's iPhone, this could be the beginning of a significant shift in market share for both companies. Presence of the iPhone in the corporate markets is just beginning, but it offers many features that might make it a fierce competitor in both worlds. RIM, on the other hand, has dominated the corporate environment but just recently began marketing its products to consumers.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

  1. unity@mac.com

    Fresh-Faced Recruit

    Joined: Sep 2005

    0

    Backs off?

    More like TERMINATED the claims.

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Crucial MX100 256GB SATA-3 SSD

While the price-per-gigabyte ratio for magnetic platter-based hard drives can't be beat, the speed that a SSD brings to the table for ...

Narrative Clip

With the advent of social media technology, people have been searching for new ways to share the events of their daily lives -- be it ...

Blue's Mikey Digital

Blue Microphones, a company that makes some of the most popular digital USB microphones among podcasters and musicians, has for some t ...

Sponsor

toggle

Most Commented

 
toggle

Popular News