That was really awful. I'm not a huge Seinfield fan, but I have to ask those that are, was that funny to you?

Like everyone else, I was a little dumbfounded, but I have a feeling this is the first of several commercials picking up with the last one left off and moving toward the actual pitch. I can see several of the following ones showing off a particular Vista feature, something like, now that Bill and Jerry a pals, Bill shows Jerry some Vista thing, and Jerry does what Jerry does. While this first ad seems completely pointless, it's goofy seeming nothingness has your attention. It's already got a buzz about it going. Follow me?

i've never liked those ongoing commercials where the story develops more with each new one. has there ever been a great one or one that was even memorable?

That was an amazing ad. I have no idea what it means or how it could be interesting, engaging, or funny.

But I figure that this is like a soap opera, where each commercial will build up and at the end they will all be amazingly fabulous, funny, and insightful.

$10 million, right?

I half expected a commercial about nothing, but this was wholly about... nothing.

Microsoft is working on something "moist & chewy" ...sounds like they are working on copying an Apple.

Microsoft is working on something "moist & chewy" ...sounds like they are working on copying an Apple.

I think Jerry Seinfeld should run from this. I have no idea what this was all about. And Bill Gates is not funny. If this is all Microshot can produce then I don't think Apple has to worry too much. This was perhaps the most idiotic stupid and bad commercial. All it did was convince me why I don't need Vista in my life.

Even the little jingle at the end sounded like it was from a 1970's commercial.

Your all missing the point, the clear message this commercial send to everyone which is.... um... well, there is a point, right? Buy cheap shoes from MS maybe?

Never mind Vista. I want a pair of Conquistadors. Very effective add for Shoe Circus.

Jerry Seinfeld's ad abut nothing.

I have to agree that this is a really lame ad.
Funny is good, and they are trying for "funny", but if the point was to get people interested in Vista again (as they said in interviews), they failed miserably. Vista isn't even mentioned once, and the majority of the ad focuses on shoes. And what the h*** is the "Conquistador"? I was waiting for some kind of comparison to Windows, or Vista, or . . . something.

I mean seriously, what the h*** was that anyway?!?

Bill Gates = A cheap skate?

DOH!

Compare this “non-product” spot to a “non-product” Think Different spot... which was better?

Pretty clear in my book.

CVB

...the answer seems to be Bill's portal...

Jerry's subterfuge is indeed clever, and getting paid by the enemy to boot...

Actually this ad makes Vista look good. Thats how s*** I think it was. Bill Gates, you made a good move by retiring, don't fail at that TOO!

Makes me want to run right out and get a Windoze machine.....NOT!

What a pathetic ad. Did not even hint at funny.

After all the hype an expectation for the "ads that will sell Windows and fight the Mac ads" that's what they came up with? When people say Microsoft lost their edge a long time ago they are not kidding. This is the most unsuccessful ad campaign I've seen in ages.

Well it is a commercial about nothing...wasn't that what the Seinfeld show was about?

After all the hype an expectation for the "ads that will sell Windows and fight the Mac ads" that's what they came up with? When people say Microsoft lost their edge a long time ago they are not kidding. This is the most unsuccessful ad campaign I've seen in ages.

These great minds brought us windows. It all comes together. Honestly, I am speechless...

It is everything that I thought it could be.

I think they want to say that going to a new OS is like buying a pair of new quality shoes:
You know they will be a little uncomfortable at first, but after a while you will like them and they will give you a high quality shoe experience.

However, I do not think they get that message across...

At the same time, I do not have that feeling with a new version of Mac OS X. It just feels right...

Pieter.

Good ad if you are buying shoes - I am going to that shoe shop today

Fantastic! I'm glad to know that the ex CEO of the company is rich and cheap. It's good to know why the features I expect weren't included with an OS, he's cheap. It also explains why they use Apple as their R&D department, R&D is expensive, might as well copy what someone else does. This is why Bill watched what Jerry did to make the shoes fit comfortably.

an uncomfortable pair of shoes without someone from popular culture coming in and explaining how to make the shoes fit more comfortably. So Bill was PC and Jerry was Mac? Did I get the message right?

Microsoft will come up with a PR campaign to explain that their Seinfeld ads were funnier than most people think they were, complete with focus group video to prove it.

Moist and chewy . . . not hard and crunchy, like an apple. Long way to go for that subtext.

Vista is like that pair of shoes your mom bought for you when you were a kid, they didn't quite fit right and they were a little tight but your mom said if you wore them long enough they would stretch to fit but they never really did and you swore when you were old enough to buy your own shoes you would get shoes that fit right the first time out.

Oh wait, that's not a very good ad for Vista is it? But it sure describes it well.

Haaaaahaaaaahaaaaaaa. Seinfeld sure is getting old. Who's gonna pop out next? Kramer?

I'm eagerly waiting for the last commercial where they confess their love to each other...

... is that this piece of c*** tries to push a line that we have heard from the mainstream press for more than a decade. Specifically, it is the notion that Bill Gates has a "big brain."

We went through the soap opera of Gates's last day at Microsoft. If he doesn't work for the company that he co-founded, then why is he doing its commercials? This campaign appears to be more about rebuilding the image of Gates than Microsoft.

Note to Bill: The Gates Foundation does great work. Concentrating on that will do much more for you than this.

I found it interesting - it definitely got my attention, which is all it was supposed to do at this point. The surprisingly large volume of negative comments here makes me think it worked.

... was right. this is three steps away from his joke about the ad where three rabbits sit on a log, one goes home and hangs himself, tag line "buy a bike". this makes no sense at all. It does not make me want to know the least little thing about Windows or the rest of the planet sized brains at ms.

re: eddd, hummm

Do you realize that the ad is so lame that MS has to explain it as "an ice breaker" already?

In 30 some odd years in business, I've refereed dozens of battles between "creatives" (art directors, performers, writers, et al) and "salesmen" (dealers, sales reps, marketing managers, et al).

Invariably, the "creatives" want ads to be, well, creative, to win awards, impress their friends and so on. The "salesmen" want ads that, well, sell, push the consumer to buy their product.

The beauty of the Mac v. PC ads is that they do both. They're unique and funny, but very direct at making the Mac selling points.

The Seinfeldsoft ad was unique, possibly funny and didn't make one single sales point.

That's what you get when creatives rule.

I never thought of a shower to break in my expensive leather shoes. Thank you Jerry & Bill.

It's a commercial about nothing, so I guess that's appropriate for Seinfeld. I'm still not gonna run out and buy Vista or a computer that will run it.

Once you go Mac, you never go back.

there were moments of funny that left you wondering WTF? - but WTF are they thinking with the advertising?

go back to your garage full of exotic Ferraris. Please. We beg of you...

this is the same company that came up with the Zune.

What a piece of s***.

Bill Gates looks like c*** - I guess retirement isn't working out too well for him.

As for the 'message'? WTF? Bill Gates needs help buying shoes? What's that got to do with anything Microsoft?

nah it was funny.

Leave it to Microsoft to be a day late and a dollar short. Ever since they stole Apple's GUI, they have been struggling to get it right.

What a pathetic ad; and no, not even the shoe analogy is fun or makes sense anymore.

Jerry, you should perhaps start producing that racist show of yours again...but this time try to be a bit less unbiased about other minorities that are not so lucky in the Hollywood universe...at least you could make it better, that's for sure.

As for Bill, he should just go home...and Windows is definitely NOT juicy.

...RIGHT about this commercial. It's yet another winner, in the tradition of Access for Mac (cancelled before release), Microsoft Bob ('nuff said) and other BRILLIANT Microsoft ideas.

I hope they paid Seinfeld a h**l of a lot of money, seeing as how it looks like he just hasn't got it any more (if he ever did).

Gotta give credit to the Ad agency for honest work.

This commercial seems like a fairly accurate representation of Microsoft products in general - dumb and indecipherable!

Perhaps the idea came from all the 'booting' trouble Windows is famous for?

I've been analyzing this first microsoft's commercial
and I have come to two conclusions:

1) The first ad is nothing
fun (at least not for common people).

2) There is more in this ad of what
imagined. To understand this ad
you must be a little more observer. Please
read between words.

For example, if put together this phrases and
words used in the commercial then
ad begins to take effect:

"William" "The Conquistador = The
Conqueror" "Latins" "Microsoft" "Run Tight"
"10" "A signal"

Now, you can read the message?

Check this:http://applediario.com/2008/09/06/comercial-de-microsoft-vs-get-a-mac/

In the 'Triumph of the Nerds' documentary, Steve Jobs said that why he doesn't like Microsoft and its products is simply because "they have no taste." Case in point is this ad.

Worst ad I've EVER seen! And that takes some doing!