Printed from http://www.electronista.com

Blu-ray player prices to drop for holidays: ABI

updated 04:25 pm EST, Fri November 7, 2008

Blu-ray prices dropping

Holiday prices for older Blu-ray players may fall in the $150-200 range over the holiday season, representing a price drop in spite of the industry's forecasts and expectations, according to ABI Research. The analyst group believes Blu-ray manufacturers need to drop their prices in order to fend off competitive pressure from high-definition movie download services and the need for strong sales during the holiday season after the recent market troubles.

Currently, lower-end Blu-ray disc players that are between six and nine months old are selling for about $200, with some vendors and manufacturers including four movie Blu-ray discs as an added incentive.

"Blu-ray vendors and dealers are starting to realize that for Blu-ray to become the next DVD, they need to lower player prices in order to generate interest and build volumes," says ABI Research's principal analyst Steve Wilson. Blu-ray manufacturers are faced with competition from high-definition download services such as those recently offered via the Xbox 360 and the Roku in conjunction with Netflix, as well as TiVo and Amazon.

Some Blu-ray player makers are using this to their advantage, however, as LG and Samsung have partnered with Netflix to let certain BD players download movies and TV shows. This distinction will allow Blu-ray players to further differentiate themselves from upconverting DVD players.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Dell AD211 Bluetooth speaker

For all of the high-priced, over-engineered Bluetooth speakers in the electronics market, there is still room for mass-market solution ...

VisionTek 128GB USB Pocket SSD

USB flash drives dealt the death blow to both the floppy and Zip drives. While still faster than either of the old removable media, sp ...

Kodak PixPro SL10 Smart Lens Camera

Smartphone imagery still widely varies. Large Megapixel counts don't make for a good image, and the optics in some devices are lacking ...

Sponsor

toggle

Most Commented

 
toggle

Popular News