updated 04:45 pm EST, Fri November 14, 2008
Sony Style Green Glove
Sony Style on Friday announced the launch of its Green Glove Service meant to encourage people to recycle their old Cathode Ray Tube (CRT) TVs instead of just throwing them into the landfill. The service is available only to those who buy a Sony BRAVIA LCD TV via SonyStyle.com or in Sony stores that is 32 inches or larger and opt for premier home delivery. While dropping off the new TV, the delivery crew will take the old CRT TV from buyers' homes and recycle them.
The Sony service members will unpack and set up the new Sony TV, and the crew will take the old TV when the customer requests it. The CRT TVs will then be recycled as part of the Sony Take Back Recycling program held in partnership with Waste Management Recycle America. Before Green Glove, individuals themselves had to take their old Sony TVs and electronics to Waste Management Recycle America locations to recycle the hardware. Landfills are full of some 1.85 million TVs, cell phones and computers and peripherals that could have been torn down and the plastic, glass and metal components recycled.