Zune 8GB drops $50 in aggressive promo
updated 11:40 am EST, Fri November 14, 2008
Zune 8GB Canada Promo
Canadian big-box retailer Future Shop has launched an unusual campaign that sees it drop the price of the Zune 8GB by $50 to just $100. The deal lasts until November 20th for all colors and significantly undercuts both the American and Canadian prices for a device which is still considered current-generation, with the Zune 8GB having received a software upgrade and a more permanent cut to $150 in September.
It's not clear whether Future Shop or Microsoft has prompted the deal, though such steep discounts are rare for products that are unlikely to be sold as clearance items. Microsoft has regularly permitted discounts on Zunes but never at these levels outside of obsolete models. The move also takes place during the height of the holiday shopping season but is also unusual given the stability of pricing for the iPod nano in Canada that would let Microsoft apply more modest cuts without triggering a response from Apple.
The retailer is also selling the identically current Zune 120GB for $234, or $16 less than the official price. [via Engadget]
Argh
11/14, 11:55am reply
Why was this on the front page of MacNN? Stop cross-posting irrelevant articles.
njfuzzy
Fresh-Faced Recruit
Joined: Apr 2001
hah
11/14, 12:06pm reply
Here's the only scenario I would buy a Zune...
Pay me $50 for my hassle and embarrassment.
dwoodruff
Fresh-Faced Recruit
Joined: Jul 2006
Har
11/14, 12:26pm reply
The Social.
Ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha!
Doesn't "social" take more than one person?
thebiggfrogg
Fresh-Faced Recruit
Joined: Jul 2007
So?
11/14, 12:30pm (1 reply) reply
So apart from Testudo, who else would buy that c***?
It's time for MS to do the same that Dell did some years ago...admit that they suck and retire a failed product from the market.
ricardogf
Fresh-Faced Recruit
Joined: Jan 2003
good...
11/14, 12:43pm reply
Why bother with those pesky profits. This is the Xbox all over again.. have they made any profit on that yet or are they still in the hole with the Xbox?
I think GM should start selling cars for $1,000.. boy will they get some great market share. no profits at all, but hey.. MARKET SHARE!!
can anyone else see Ballmer doing the Marketshare monkey dance?
eldarkus
Fresh-Faced Recruit
Joined: Feb 2004
LOLOL
11/14, 12:59pm reply
They can't GIVE AWAY THAT s***! Seriously, only an idiot would risk public embarrassment by walking with something like a zooooooooooon.
jarod
Fresh-Faced Recruit
Joined: Apr 2005
funny
11/15, 03:39am reply
Did anybody see the episode of Chuck last week?
Chuck: Do you have any music by Rush?
Morgan: I've got everything on my Zune.
Chuck (incredulous): You have a Zune?
Morgan: Nah, I'm kidding. I'll go get my iPod.
Guest
Fresh-Faced Recruit
Joined: Nov 1999