VIZIO announces holiday HDTV price drops

VIZIO on Wednesday announced it is lowering prices on five of its HDTVs in time for the Thanksgiving holiday. The 42-inch VS420 LCD offers 1080p resolution will cost just $698 at Sam's Club stores throughout the US starting on Friday. Some prices are in effect for the holiday weekend only, while others are extended until December, with the VS420 expected to sell out quickly as it has no end-of-sale date specified. A 37-inch LCD model with 720p HD resolution, the VW37, will be priced at $500 at Costco for the duration of the weekend.

A pair of 32-inch HDTVs, the VP322 plasma and 1080p VOJ32LF LCD, will be priced at $437 at Walmart and $559 at Sears, respectively. The former's price is set for its life beginning today, while the latter's goes into effect on Friday and lasts until Sunday. Finally, the 19-inch VA19 LCD HDTV is priced at just shy of $200 with a coupon Costco members get at the door. Its price expires on December 7th.

Before this announcement, the VS420 was priced at $830, the VW37 at $680, VP322 at $500, VOJ32LF at $600 and the 19-inch VA19 at $250.