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Apple slips 0.5% in PC share over summer

updated 11:30 am EST, Tue December 23, 2008

iSuppli on Q3 Notebooks

Despite a major shift from desktops towards notebooks in the summer, Apple slid slid significantly in its worldwide market share over the period, according to a new iSuppli study. The MacBook creator lost exactly a half percentage point of influence and dropped from 3.7 percent of the market in the spring to 3.2 percent the following season, leaving it at seventh place. Most incumbents were stable and saw HP lead world market share with 18.8 percent, or 14.9 million PCs; Dell claimed 13.9 percent, while Acer, Lenovo and Toshiba managed 12.2 percent, 7.5 percent and 4.6 percent each.

The research group doesn't explain Apple's shortfall, though the poorer performance arrived late into the lifecycle of early 2008 MacBook models. Acer, in contrast, is characterized as the fastest mover and grew 79 percent year over year helped in part by its shift towards netbooks like the Aspire One. ASUS has also moved quickly both through the use of the Eee PC line and its general focus on notebooks to claim sixth place above Apple.

iSuppli also notes that notebook shipments have allegedly topped those of desktops for the first time during a summer quarter, with 38.6 million portables just slightly edging out 38.5 million desktops. The shift is described as a virtue of "momentum" towards portables and through cost that lets many users afford these systems that couldn't before.



By Electronista Staff
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Comments

  1. danviento

    Fresh-Faced Recruit

    Joined: Dec 2005

    +3

    Really? No Speculation?

    Wait 'til sales numbers come out for the updated notebook lines. Then we'll see if this really means anything.

  1. lkrupp

    Junior Member

    Joined: May 2001

    +3

    The DeathWatch begins...

    Apple, Inc. proudly going out of business since 1977. How long till the "media" dredge up the "beleaguered" paintbrush once again?

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -3

    Re: The deathwatch

    Since when is a decline of market share a proclamation that Apple is beleaguered?

    Oh, and Apple at one point was beleaguered. Losing money and market share (hey, its why they brought Steve back).

    Of course, you probably don't think Amiga is beleaguered either.

  1. chotty

    Fresh-Faced Recruit

    Joined: Jan 2003

    +1

    Slid Slid?

    Oy vay.

  1. bsnoel

    Fresh-Faced Recruit

    Joined: Feb 2006

    -5

    Two Words X 2

    Glossy Screens = No Thanks!

  1. elroth

    Junior Member

    Joined: Jul 2006

    +1

    hmmm

    A decline in Apple's market share?

    Good - more Macs for me!

  1. luckyday

    Fresh-Faced Recruit

    Joined: Apr 2008

    +2

    hmmmmmmmmmm

    Way to spin it for the positive, elroth. Must be some sort of super genius.

    Comment buried. Show
  1. Constable Odo

    Fresh-Faced Recruit

    Joined: Aug 2007

    -10

    Foretelling the end of

    of Apple. This significant drop in Mac sales is undoubtedly the tip of the iceberg. Most of sort of figured Apple's grab of market share would only last temporarily. The netbooks are starting to push Apple back to negative growth rates. Well it guess it's rather fitting, very few cults ever outlive their founders.

    Comment buried. Show
  1. Guest

    Fresh-Faced Recruit

    Joined: Nov 1999

    -10

    HAHAHAHAHAHAHAHAHA!!!!

    That feels good.

    Suck it, iTards. One more..

    HAHAHAHAHAHAHAHHAHHAHAHAHAHAHA

  1. Guest

    Fresh-Faced Recruit

    Joined: Nov 1999

    -8

    HAHAHAHAHAHAHAHAHA!!!!

    That feels good.

    Suck it, iTards. One more..

    HAHAHAHAHAHAHAHHAHHAHAHAHAHAHA

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