Printed from http://www.electronista.com

VIZIO to back out of plasma TVs

updated 04:15 pm EST, Wed February 11, 2009

VIZIO Backs Out of Plasma

VIZIO today said that it would phase out plasma TVs entirely. Speaking to the New York Times, company executive Laynie Newsome justifies the move by noting that LCDs sell much more quickly than plasma. The difference is attributed to the perceived quality in-store: although plasmas often have deeper blacks, the brighter store lights tend to favor the lower-contrast LCD sets. In exchange, VIZIO plans to improve the features of the LCDs themselves, which lately have gained the same 240Hz and LED backlights as on high-end rivals.

Shuttering the plasma business leaves just LG, Panasonic and Samsung selling plasmas to Americans in the long term, all three of which have been the most loyal to the format elsewhere. Pioneer is still sellings its vaunted Kuro and Kuro Elite lines in the US but is now rumored to be quitting TVs entirely to protect its core businesses of home theater and in-car equipment.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Patriot Supersonic Rage XT 128GB USB drive

USB thumb drives are getting larger by the day, their growth speeding along with the availability and expansion of memory chips. But h ...

Crucial MX100 256GB SATA-3 SSD

While the price-per-gigabyte ratio for magnetic platter-based hard drives can't be beat, the speed that a SSD brings to the table for ...

Narrative Clip

With the advent of social media technology, people have been searching for new ways to share the events of their daily lives -- be it ...

Sponsor

toggle

Most Commented

 
toggle

Popular News