Seattle P-I largest paper to go all-digital

updated 03:00 pm EDT, Mon March 16, 2009

 

Seattile PI All Digital


Hearst on Monday said the Seattle Post-Intelligencer would become the largest newspaper ever to move to an online-only format. The move leaves the Tuesday issue as the last paper copy and ends the 146-year history of the physical edition. Its owners describe the shift as the result of "extremely difficult circumstances" for the company's finances and after unsuccessfully trying to sell the Post-Intelligencer to another company since January 9th.

To make up for the absence of the newspaper, Hearst said it would ramp up online advertising by creating a dedicated team that would pick up local advertising. It also draws on Ask.com, Google, Kaango, MSN and Yahoo for its larger online ad plans.

The Post-Intelligencer's reorganization is the latest in a relatively rapid series of collapses for the newspaper industry, which in the tough US economic climate along with the push towards online content has already pushed multiple smaller papers to close entirely or make similar decisions. Larger, established papers like the LA Times, Miami Herald and New York Times are also suffering financially and in some cases have sometimes had to cut back resources and lay off staff.

Most observers attribute their declines not just to their regular websites but to alternative news sources and, to a lesser degree, the reduced need for the newspaper while traveling courtesy of full-web mobile devices like Apple's iPhone or Amazon Kindle.


By Electronista Staff

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Amazon, iPhone, industry, Kindle, mobile phones, Apple, Hearst
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Previous Comments

  1. Mr. Strat

    Junior Member

    Joined: Jan 2002

    -2

    One down...many more 2 go

    The P-I has been a liberal rag masquerading as news source for years.

    Good riddance!


  1. kaisdaddy

    Fresh-Faced Recruit

    Joined: Apr 2005

    -1

    physical newspapers...

    ...are going the way of the dinosaur. The word "press" will be an arcane reminder of what the primary method of news dissemination was in a bygone era.

    A lot of newspapers will not survive this transition and frankly, most of them don't deserve to.


  1. bigpoppa206

    Fresh-Faced Recruit

    Joined: Jun 2003

    +1

    Mr Strat

    It's because of views like yours that we need the PI! The Times has always been a right-wing publication and people in Seattle deserve a balanced view.


  1. bigpoppa206

    Fresh-Faced Recruit

    Joined: Jun 2003

    0

    Mr Strat

    It's because of views like yours that we need the PI! The Times has always been a right-wing publication and people in Seattle deserve a balanced view.


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