Printed from http://www.electronista.com

Joost selling itself to TV providers?

updated 09:55 am EDT, Fri April 24, 2009

Joost Selling Itself

Video site Joost is shopping itself around to cable and satellite TV providers as their possible hub for Internet streaming, sources claim. The company has been struggling to gain share in the face of competiton by Hulu and YouTube and is believed by CNET to be looking to a deal to save itself. While it's not certain how likely this may be, metered Internet advocate Time Warner Cable is unusually seen as one of those interested in buying Joost.

Neither company has agreed to comment on the authenticity of the report.

Founded by the creators of KaZaA and Skype, Joost was started 2 years ago as one of the earliest attempts at using peer-to-peer technology for a completely legal video streaming service. Rather than stream the video only by itself and require large servers, the company would use the bandwidth of those already viewing shows to distribute the costs. However, the feature required a proprietary app and saw relatively little uptake as viewers instead opted for web-based video.

Joost has since followed suit with a complete switch to a web-based service of its own and also has an iPhone app that provides much of its own content. With little influence in the field, though, the company has had few breakthroughs and saw Sony Pictures recently defect from Joost to YouTube.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Logitech Hyperion Fury mouse

Selecting the correct gaming mouse comes down to finding a device that balances the needs of a user with a price they can afford. Ofte ...

Life n Soul BM211 Bluetooth speaker

Bluetooth speakers aren't only for listening to some music at the park or on a long bus ride, but can also be built with tablets in mi ...

Epson PowerLite Home Cinema 2030 projector

With high-definition televisions now the standard, 4K televisions becoming the next big thing, and plasma TVs going the way of the din ...

Sponsor

toggle

Most Commented

 
toggle

Popular News