updated 11:45 am EST, Tue November 17, 2009
Dell Minis to ship in bamboo packaging
Dell today boasted an industry first by becoming the first to ship its computers in bamboo packaging. The Mini 10 and 10v will have boxes made primarily of the more efficient material, which regrows much faster than the trees used for cardboard and is more easily renewable. As it takes as much stress as steel, it even provides more protection and replaces not just cardboard but also the foam normally used to cushion against an impact.
The Texas-based company adds that about 25 percent of the outer box is made of used, recycled material and that the Mini won't be the only computer receiving the treatment. More systems should come shipped in bamboo during 2010.
Dell's material swap comes as part of a larger initiative to reduce the waste in its packaging and as part of an escalation of the rivalry between itself and other self-proclaimed green PC makers like Apple. The latter claims that Dell and others provide misleading environmental figures by considering only a small portion of what's involved in making, shipping and using a computer. Its policies have included both very compact boxes but also the heavy use of recyclable materials in Macs where Dell still uses a large amount of plastic. Apple's moves have led to compliments from Greenpeace while leaving Dell behind.