MusicDNA format aims to supplant MP3
updated 12:55 pm EST, Mon January 25, 2010
MusicDNA forrmat due, to get extra music content
In an attempt to curb illegal downloading, key players in the music industry are backing a new type of digital music file that would bring with it extra content, according to a recent report. The proposal is being called MusicDNA, and would include lyrics, news updates and images when it arrives in addition to the actual MP3 audio file. Music labels, bands or retailers could then send updates whenever a new tour, artist interview or update is released.
Illegally downloaded files would not have this update functionality, while users who legitimately purchased it could choose how many updates they get and how often they receive them. The resulting music files would be compatible with any modern MP3 players, including iPods, and could be integrated into social networks.
BACH Technology is the company developing the MusicDNA file and is seeking retailers, music label, rights holders and other tech companies to partner with and to whom it could sell its technology. It already partners with Germany's Fraunhofer Institute, which is responsible for much of the inner workings of MP3.
BACH has several industry partners currently and is in negotiations with major record labels. The spring will see a beta version of the file released, with a full commercial release due in the summer. A mobile version of the music player is also expected soon.







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Joined: Jan 2010
So what they're saying is…
I'll get the existing functionality of iTunes LP, but with the ability to get "updates" per file? This seems like an awfully hard sale to make.