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Acer: no plans to chase after iPad

updated 09:40 am EST, Mon February 1, 2010

Acer thinks iPad would win due to iTunes

Acer today said it won't produce a tablet to compete with the iPad. The firm's Taiwan-area president Scott Lin explained that Acer could produce the hardware but that Apple can ensure a healthy software environment for its tablet through the App Store. Others such as Acer don't have that experience and will likely have a tougher time as a result.

Lin also noted to DigiTimes that Apple tends to choose markets that it can define on its own terms. The approach leaves many companies unlikely to succeed as they would simply be following the model established by someone else.

He nonetheless doesn't expect the iPad to cannibalize Acer's netbook sales as he believes the two occupy different spaces. The Aspire One now costs as little as $300 versus $500 for Apple's least expensive device and lacks any kind of touchscreen. About 20 percent of Acer's sales will stem from netbooks.

Most of Acer's lineup for 2010 will focus on larger notebooks, with 50 to 60 percent being full-size notebooks and 20 to 30 percent being CULV-based models in the Timeline series. Its only handheld touchscreen devices this year will be Android-based smartphones like the Liquid as well as some Windows Mobile devices.



By Electronista Staff
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Comments

  1. lkrupp

    Junior Member

    Joined: May 2001

    -1

    Yeah...

    Dear Apple,

    We could do that...if we wanted to.

    Sincerely yours,

    Acer

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    +3

    More Like:

    Dear Apple,

    We could sort of do that ... but we know when we're beat.

    Sincerely yours,

    Acer

  1. iphonerulez

    Dedicated MacNNer

    Joined: Nov 2008

    +4

    I'm glad Acer won't bother...

    Since netbook users tend to agree that tablets are inferior products to netbooks in cost and features, it really doesn't make much sense for Acer to waste the effort on a risky category. I wouldn't think a lot of companies that make netbooks would try to follow Apple. It makes absolutely no sense at this point for Windows users to spend more money to get a device that doesn't have a physical keyboard since next to the low price is always the cry of needing a real keyboard. Windows netbook users don't want to lose their USB ports or larger harddrives, either. Trying to sell a tablet to these people would be an immediate fail.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -2

    Well

    Up to like 3 months ago (when Apple rumors started heating up), people on these boards had long insisted tablets were just niche products filling niche needs.

    Amazing how Apple getting into a category magically makes it a major market that will soon rule the world!

  1. Geoduck

    Junior Member

    Joined: Jan 2010

    +3

    "no plans to chase after"

    Said Trabant when the Porsche went by...

  1. Athens

    Addicted to MacNN

    Joined: Jan 2003

    +2

    Acer is smart

    If I was a investor with Acer that would have made my day.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    +3

    As Usual

    Testupo misses the point. Tablet *PCs* are niche products. Just like table PCs (aka, MS Suffix.)

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