More leaks show Microsoft phones, 4/20 release date

updated 01:50 pm EST, Fri March 5, 2010

MS Pure and Turtle show in clearer detail


Still more leaks have surfaced that detail Microsoft's Pure and Turtle phones. Besides providing clearer shots that potentially show a simple and possibly colorful design for each, the new slip puts both the squat-looking Pure and conventional Turtle arriving on Verizon. Although supposedly rumored for a May or June release, Engadget now hears that they could be ready for a seemingly symbolic April 20th.

The teenager-oriented marketing campaign has received a slightly added amount of detail and is expected to center around a "truly, madly, deeply" slogan that surfaced in a set of cryptic Twitter hashtags from earlier this year. Social networking is still known to be a focus of both the ads and the phone's OS.

Microsoft is launching both phones in a bid to capture the near-smartphone category of the market as well as to give it a presence of its own in the space occupied by the likely soon-to-be replaced Sidekick. Either will use an OS superficially similar to Windows Phone 7 but without the smartphone-level features.

Pure



Turtle


By Electronista Staff

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Previous Comments

  1. Eldernorm

    Fresh-Faced Recruit

    Joined: Sep 2007

    0

    Just what is Microsoft thinking???

    THe turtle is ugly and the pure (name sucks) is a regular slider phone.

    So, just what is Microsoft trying to sell? Month late and techno weak phones...?????

    I hear that Microsoft is going to release its own computer soon... called the iPC. It will have an integrated glass tube (aint that so retro LOL) and allow users to easily surf this new thing called the internet.

    Just a thought,
    en


  1. qazwart

    Fresh-Faced Recruit

    Joined: Apr 2001

    0

    Why?

    What do these phones offer that kiddies will be willing to get these instead of an Android or iPhone?

    They have a keyboard for text messaging? That's it? The Sidekick was popular because most Smartphones stunk, and Blackberry's big feature -- corporate email -- didn't appeal to the teens.

    However, the iPhone, unlike those early Blackberries, is considered a cool phone, allows you to do all sorts of things you can never do with these devices. And, an iPhone can be had for less than $100 at AT&T. The Droid is certainly a more capable phone too and Verizon is offering them at a 2 for 1 price.

    This might have been a hot device three years ago, but in today's market, it's nothing. Why are these even coming out when the Windows 7 phone is just months away?

    The answer is that Microsoft has three separate phone groups. One is the Zune group that developed the Windows 7 Phone platform, the other is the Windows Mobile "Classic" group that is still trying to prove they're not a dead end technology, and the third is Project Pink which is responsible for these. That's why Microsoft simply didn't say Windows Mobile 6 is dead. That's why we are seeing the Pure and Turtle phones. Microsoft's management is trying to keep all three groups happy.


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