updated 11:35 am EDT, Mon March 15, 2010
NVIDIA 3DTV Play works with existing sets for 3D
NVIDIA provided a small surprise today as it launched a companion app for home theater PCs. 3DTV Play gives any PC with a modern, 3D Vision-capable GeForce card the ability to output a true 3D image to any TV with both 3D and HDMI 1.4 inputs, including new Panasonic VIERA plasmas as well as LCDs from Samsung, Sony and others. The system works with any set's existing active shutter glasses and doesn't need a format change for games or movies.
The graphics chip maker is joining Panasonic on a 3D TV tour starting today in New York City but only plans to ship 3DTV Play for $40 to those jumping directly to a TV for the added depth. Those who already bought into the GeForce 3D Vision kit for desktop viewing can get the software for free.