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CBS readying HTML5 TV shows for iPad

updated 08:00 am EDT, Thu March 25, 2010

CBS does end-run around Flash for iPad videos

CBS has publicly revealed that it has begun testing videos optimized for the iPad and bypass Flash entirely. Episodes of shows such as CSI: Miami and The Young and the Restless have been marked as "iPad - test" and, if visited by a browser identifying itself as an iPad, takes the user to a special HTML5 page that would load the clip in a frame. The videos themselves don't currently work, but HTML5 extras like a full-screen mode already work.

The change would represent one of the first major media sites reworking its web video explicitly for the Apple tablet and is an indirect rejection of Adobe's claims about Flash. It has argued that Apple has been depriving the iPhone and iPad of content by not allowing Flash into the browser, but CBS' use of HTML5 would signal that even major content producers are choosing to use the newer web standard's plugin-free video rather than either hope for Apple to adopt Flash or else develop a native app as a workaround.

Other sites, such as Hulu, may have a more difficult time implementing HTML5 as they may carry subscription fees or may need extra code for interstitial ads. [via MacRumors]

By Electronista Staff
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  1. Tanker10a

    Fresh-Faced Recruit

    Joined: Jan 2003


    HTML5 Standard

    Nice! It's about time that somebody took an absolute stance on this.

  1. Eldernorm

    Fresh-Faced Recruit

    Joined: Sep 2007



    Yea, I know what Flash is. He is that comic character that runs really fast. Right??

    Yep, CBS moving to HTML5, IE9 going HTML5, YOUTUBE going HTML5, more and more, it looks like the world is moving away from FLASH.

    Just a thought,

  1. jpellino

    Fresh-Faced Recruit

    Joined: Oct 1999


    What's that I see?

    The tide turning?

  1. slapppy

    Fresh-Faced Recruit

    Joined: Mar 2008


    I thought

    I thought WMV is the standard. Whats the big deal with Flash and HTML5, we all know in the end WMV will win out.

  1. charlituna

    Fresh-Faced Recruit

    Joined: Sep 2009


    iphone app, which is owned by CBS has a video iphone app. so why bother with all of this. just revamp that app.

  1. testudo

    Forum Regular

    Joined: Aug 2001


    The tide turning

    Yes, I'm sure all those companies out there are really saying 'thanks Apple!" for basically forcing their hands into spending extra money to add non-Flash support, just because Apple has decided Flash must go.

    Of course, they still have to make sure they prevent streaming video from being captured, which is an important factor to these sites. They don't want you storing video and copying it all over the place, you know.

    And wouldn't it be funny if their HTML5 video wasn't mp4 but ogg, and Apple doesn't support that!

  1. anne2011


    Joined: Apr 2011


    Best Selling DVD to iPad 2 Converter for Top Marke

    visit , you will find many best solutions for your hot ipad 2, like solution to show off dvd, blu-ray movies, avi, mov, wmv, mts, wtv.... with ipad 2, ipad 2 to mac transfer, ipad 2 to pc transfer, etc.

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