updated 10:10 am EDT, Fri May 7, 2010
Kobo e-reader due June 17 with Borders apps
Borders on Friday started taking pre-orders for its version of the Kobo eReader. The American version of the reader will go on sale June 17th and, like the Canadian version, will have 100 public domain books already loaded. Price will still be its key selling point as the reader should cost $150.
Physical stores will also get a special digital subsection nicknamed Area-e that will sell both Kobo's reader and other devices starting from August.
In sync with the reader, Borders plans to open its long in development e-book store and, besides serving Kobo's hardware, expects to have apps for the iPad and iPhone as well as Android and BlackBerry devices.