Google investing in PocketGear to improve Android Market

updated 05:00 pm EDT, Wed June 30, 2010

Google hints at better Android app store soon


Mobile app store PocketGear may have spoiled a Google strategy to improve Android Market with e-mail sent out to developers. In an attempt to draw developers who want to sell outside of Android Market, the company claimed that Google chief Eric Schmidt "believes in us" and has invested an unannounced amount of money. The search giant hasn't either confirmed or denied its CEO's investment.

The deal doesn't amount to a takeover but follows a similar pattern to earlier acquisitions by Google itself, where the company bought a stake that supported the target company until it was viable enough to be acquired later.

Any intentions are uncertain at this stage but would likely involve addressing complaints of accessibility in Android Market, whose organization has often been chastised as inferior to the App Store. The portal is organized into just a few categories and has traditionally been difficult to browse without knowing specific titles. [via Android Police]


By Electronista Staff

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