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Sprint sells 300,000 Evo 4G phones, but shortages worsen

updated 08:05 am EDT, Mon July 12, 2010

Evo 4G outperforms Pre but hurt by HTC shortfall

Sprint has sold about 300,000 Evo 4G phones since they went on sale in early June, analysts at Macquarie group estimated today [reg. required]. The demand is characterized as "strong" but has seen the supply shortages worsen over the past few weeks. Customers still can't shop for the phone at Sprint's online store despite weeks of availability at retail.

Most of the blame for the shortfall has been pinned on Samsung. Although the Korean company has primarily had problems shipping AMOLEDs to HTC as it decided to keep much of the supply for its own phones, it's now also understood to have problems shipping the 4.3-inch LCDs needed for the Evo 4G. HTC is switching to Sony LCDs for not just existing phones but future devices as well.

The supply problem is not only hindering Sprint's efforts to market its 4G network, before Verizon steps in with LTE late this year, but is also hurting Android's chances for success in the US. Motorola is still enjoying brisk sales of the Droid and could have a successful launch for the Droid X, but the combination of the Evo 4G's problems and similar Droid Incredible shortages is limiting Google's overall sales.

Evo 4G sales by themselves are small compared to those of the iPhone 4, which reached 1.7 million units in three days. Google, however, may be counting on the sheer variety of models and is selling about 160,000 phones per day, or about 14.4 million phones for every quarter.



By Electronista Staff
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Comments

  1. iphonerulez

    Fresh-Faced Recruit

    Joined: Nov 2008

    +2

    The analysts complain that Apple is so

    careless in planning because they've had iPhone shortages after selling close to 2 million iPhone 4s in such a short period of time. Somehow, they feel that Apple should have been able to foresee demand and also be able to guarantee no shortages from parts suppliers or assembly bottlenecks. Yet HTC has been experiencing shortages of both the Droid Incredible and Evo 4G even after selling a lesser number of units than the iPhone 4. I'm sure that any company can be at the mercy of suppliers without necessarily "making a mistake". A company can't always foresee and compensate for overwhelming demand of a product. I guess that building displays is really a weak link in smartphone production.

  1. Jonathan-Tanya

    Fresh-Faced Recruit

    Joined: Oct 2004

    +1

    Android sales on a roll

    now AT&T has rolled out the HTC Aria, and coming soon the Dell Aero.
    Droid X drops in July.

    The daily repetition of the same story, that Samsung cannot make enough AMOLED's to meet demand, doesn't place the surging Android in jeopardy.

    That's some wishful thinking, to say the least. I would say Sprint would like to have more stock of their flagship phone, in order to sell as many as possible.

    But overall Android is not really associated with AMOLED screens, so the switch by HTC to Sony is a good idea, that will help HTC. Meanwhile, Dell, Motorola, Samsung, all roll-on with new releases.

  1. Jonathan-Tanya

    Fresh-Faced Recruit

    Joined: Oct 2004

    +2

    Android new user rate: 160,000 per day

    Just to put in perspective, the HTV Evo 4g sales (300,000 total), compared to the overall Android sales rate - over 300,000 every 2 days.

    While there are companies misfiring in this marketplace - Palm, Blackberry, Nokia - there are two initiatives that are firing on all cylinders: Android and Apple, while Apple is 3rd in the market and Android still 4th - it's clear that Symbian is not going to hold it's place - because even Nokia is dropping Symbian and eventually replacing it with Meego, and number 2 maker Blackberry - has lots of issues to overcome, to catch up with Android/Apple in terms of OS.

    So Android and Apple surge - but Apple, never forget, is not competing in the whole marketplace. In the U.S. they are limited to 1 carrier, and that could change to 2, but when will it change to all 4 of the majors, is that even on the radar? Android is already on all 4, and beyond the major carriers, they are already moving into the minor carriers and non-contract markets.

    In some countries Apple is already on multiple carriers, but rarely have they ever moved beyond a couple of choice, to being on all carriers and competing at all spectrum of the market - they just don't do that.

    Apple's niche strategy is paying huge dividends in profits - and that is great, a brilliant business strategy, but market share watchers should never delude themselves into thinking Apple is going to be the market leader, they never will be that.



  1. facebook_Beth

    Via Facebook

    Joined: Jul 2010

    0

    Hope this doesn't happen to Droid X

    With all the shortages of new phones I really hope this doesn't happen to the Droid X. I know Best Buy was taking pre-orders, then stopped, then started again. I do not want to have to wait for my DROID!

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