Rogers system melts down in iPhone 4 launch
updated 03:30 pm EDT, Fri July 30, 2010
iPhone causes Rogers failure once again
Rogers suffered embarrassment in an iPhone launch again today as Electronista readers have reported that the company's activation system has shut down completely during the iPhone 4 release. Many customers have been unable to get Apple's device activated nationwide and in many cases are being told to go home with reservations for the devices. All other carriers, including Rogers' own sub-brand Fido, weren't affected by the issue.
At Apple stores, where every Canadian carrier is an option, customers shopping for Bell, Fido, Telus and Virgin models have been moved to the front of the queue, which still exists at many stores. Unlocked customers could also get their devices, although any planning to get a Rogers micro SIM will still have to wait themselves.
The issue has triggered frustration from Rogers subscribers, who have never faced an iPhone launch day without major issues. It avoided a complete collapse last year but faced upgrade problems and delays for customers moving to the iPhone 3GS. Some have criticized Rogers for having over a month of extra time to prepare, with knowledge record-setting US demand, but yet failing to brace its system against the spikes it has encountered every year since the iPhone has been available in the country.
"I hear reports that Rogers' activation system [is] crashing, ensuring consistent [user experience] right from the point-of-sale," Ottawa resident David Hicks said on Twitter.
Meanwhile, Telus has finally posted its iPhone 4 prices and has kept consistent with the roughly $159 and $269 prices for 16GB and 32GB versions. It was unusual among iPhone providers as it only confirmed details hours after the introduction.




Junior Member
Joined: Jan 2010
ROTFLMAO
As a current, not terribly happy Rogers customer I found this quite amusing. Especially because for those at Future Shop or Best Buy they can just choose Telus or Bell right then.
Couldn't happen to a more deserving company.