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MSI: Windows tablet not due until 2011, netbooks in decline

updated 03:45 pm EDT, Mon August 23, 2010

MSI says Win 7 WindPad needs Oak Trail Atom

MSI this afternoon said it wouldn't ship its Windows 7 tablet, the WindPad 100, until next year. The company's Andy Tung told Engadget that the slate won't ship until Intel's Oak Trail Atom platform is ready at the start of 2011. Current Atom hardware is too battery-hungry and slow for MSI's goals, he said.

The Android-based WindPad 110 is still considered on track for the end of the year and should ship with Android 2.2 when ready. Its dual-core NVIDIA Tegra 250 is already a known quantity, but Tung added that MSI is working directly with Google and will have access to a mobile app store. He didn't say whether this would solely involve Android Market or if it would involve a store from MSI or a third party.

MSI's statements are setbacks for both Intel and Microsoft. The two had hoped to push out Atom- and Windows-based tablets this year but now may not see any significant entries until several months after the iPad the two had hoped to beat. Alongside MSI, Intel and Microsoft had held up HP's Windows 7 Slate as an example of their teamwork, but it has now gone almost nine months without a release and is now being relegated to the enterprise after its poor battery and high price made it unsuitable for the home.

Tung also implied that MSI had joined ASUS in facing an iPad effect by shifting its attention away from netbooks. The PC builder is reducing the number of netbooks it makes to focus more on tablets, he explained. While he didn't directly acknowledge Apple, the popularity of its tablet has led to softened netbook demand to where even ASUS has had to lower Eee PC forecasts at a time when the computer normally reaches its yearly sales peak.



By Electronista Staff
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Comments

  1. Paul Huang

    Dedicated MacNNer

    Joined: Sep 1999

    +6

    That border/frame is thicker than...

    The stack of cash in my wallet. Definitely uncool.

    By the way, users have already discovered that Windows UI is the rotten core of the problem in computing, why hasn't MSI realized that? Drop Windows already.

  1. Mr. Strat

    Junior Member

    Joined: Jan 2002

    0

    Netbooks in decline?

    I'm all for that.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    0

    WindPad???

    Amazing. Aren't all of these iPad wannabes still WindPads at this point? Of course once they're finally released, they'll smell more like GasPads (and not the kind of gas you put in your car.)

    Comment buried. Show
  1. Grendelmon

    Dedicated MacNNer

    Joined: Dec 2007

    -10

    Huh?

    @Paul, have you even seen an iPad? The frame border is worse than what how the MSI appears in the photo.

    @Strat, What's the point of your comment? Were you physically assaulted by a netbook or something?

    @Hammer, I almost thought that my 13 year old son posted your comment.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    0

    Re: Huh?

    @Grendel - nope. It wasn't your 13 year old son's post. It was my 13 year-old son's post. But I couldn't have said it better myself.

    And I agree that the iPad's border is thicker that the one surrounding the WindPad ... when you look at the iPad's border from the side.

  1. iphonerulez

    Fresh-Faced Recruit

    Joined: Nov 2008

    +2

    What happened to all those Engadget

    commenters who swore to their mother that Windows netbooks are so much better and preferable to a tablet (maybe they just meant better than an iPad). With MSI and ASUS leaning towards tablets, they must sense something has changed the consumer's preferences. It really is amusing how all these companies are changing direction now that Apple is making money from the iPad. Especially after last year when Apple was being castigated by the computer industry at large for not building a netbook. The analysts and pundits were saying how badly Apple needed a netbook and how they were losing out on such a hot market. They are truly jackasses because they always think that Apple should just blindly follow the crowd.

    Those rival tablet companies really got b****-slapped. Many of the Android tablet vendors were screwed by waiting on Adobe to deliver a Flash solution. The Windows tablet vendors got screwed by betting the farm on Intel with that underpowered Atom processor. It appears there is going to be a lot of vaporware this holiday season for Apple's rivals. The later the rivals get into the game, the further Apple can pull away from the followers. Apple will have have consumer tablet mindshare up the wazoo. Give 'em h***, Apple.

  1. Paul Huang

    Dedicated MacNNer

    Joined: Sep 1999

    0

    I am not talking about the bezel

    @Grendelmon
    The silver border. I don't prefer the black racoon eyes.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    +1

    About Those Engadget Pundits ...

    They are truly jackasses because they always think that Apple should just blindly follow the crowd.

    Yep. They always think that Apple should just blindly follow the crowd ... after all, that what Engadget pundits do.

    Couldn't agree with you more, iphonerulez.

  1. SockRolid

    Forum Regular

    Joined: Jan 2010

    +2

    Apple's timing is perfect

    January is the perfect time for for Apple to announce each year's iPad. It gives iPad 3 months all to itself on Apple's home page, until the yearly iPhone update in the summer. Apple can focus their entire advertising department on iPad each year for all of Q1. And by the holiday season, any consumer who hasn't been in a coma all year will know all about, and want, an iPad.

    January iPad announcements also hurt Apple's competitors. They depend heavily on CES hype, and guess what: CES is in early January. Just a week or two before Apple announces their yearly iPad update. Some of the wannabes freeze in their tracks, waiting for the Apple announcement to see what they'll need to copy over the course of the year. Others are forced to announce their wannabe tablets and reveal their fatal flaws, in public, just before Apple's iPad announcement.

    Either way, the importance of CES and any press the wannabes can get out of it is minimized since the eyes of the world are looking past CES to the Apple announcement just days later. The wannabes only get a brief period of attention before iPad news dominates. Perfect for Apple, catastrophic for anybody else.

  1. SockRolid

    Forum Regular

    Joined: Jan 2010

    +4

    And Apple's "real" new CPU isn't even out yet

    "Current Atom hardware is too battery-hungry and slow for MSI's goals..."

    No S***. Apple's A4 chip, which is already very good, is just an interim step. The basic ARM chip design was tweaked by Intrinsity, which Apple bought recently. They're experts in speeding up and reducing power consumption of the ARM design. And obviously their work in creating the A4 has paid off.

    The "real" new PA Semi chip should be just about ready now. Remember: Apple bought PA Semi roughly two years ago. And they are a far larger group than Intrinsity, with more original CPU design talent. And it takes about 18 months for an all-new chip design to reach production. So the new Apple CPU could be in iDevices (and maybe even Macs - you heard it here first) before Intel's newer chipset hits the market.

    Intel is falling behind the curve in the mobile space. They're facing the same fate as Microsoft. They might need to retreat to their "core competency" and stick to legacy desktop and laptop computers. Apple saw this happening years ago and bought PA Semi. Soon we'll see Apple switching to their own CPU designs and never looking back.

    Oh, and there's one more thing. How long do you think it would have taken Adobe to update their Flash bloatware to run on the new PA Semi chip? 2 years? 5 years? 10 years? The sky's the limit. This is why Apple doesn't want to depend on Flash. For anything.

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