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News Corp exec confirms tablet-focused news outlet

updated 05:40 pm EST, Wed November 17, 2010

Murdoch Jr confirms iPad news title in works

News Corp's Asia-Europe head James Murdoch today acknowledged the existence of the company's long-rumored tablet news source. The son of founder Rupert Murdoch told those at a Spanish investor's conference that the outlet, informally codenamed Daily Planet, would be detailed "soon." Details weren't forthcoming other than that it would be "tablet-only" and "very exciting," although the iPad is certain to get early support.

Some clues came from the younger Murdoch's reaction to tablets. The slate fosters a "type of journalism that is really new," he said. Unlike e-paper readers, tablets have full color and more closely resemble color print. The nature of a full touchscreen also adds direct interaction with the content.

As hinted at so far, Daily Planet may have its own staff but would also rely on resources from the News Corp media empire to fill out the news. The company has recently hired a Viacom executive as its head.

Much of Rupert Murdoch's interest in tablets has come in part as a way of re-familiarizing customers with paying for news after over a decade of usually free, ad-based material on the web. The Wall Street Journal costs $4 per week for the iPad and new Android tablet app, or enough to compete with the print edition. Many News Corp-owned sites, such as the WSJ or the Times of London, either already did or have begun requiring subscriptions for full access.



By Electronista Staff
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