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Apple rumored already scrapping embedded iPhone SIM plans

updated 12:40 pm EST, Sun November 21, 2010

Apple may have dropped iPhone embedded SIM

Apple's rumored plans to use embedded SIMs in iPhones may have come to an abrupt halt if a claim Sunday morning is validated. Anonymous sources alleged that Apple had backed off after carrier threats of withdrawn subsidies if the company gave customers the freedom to buy and activate iPhones without having to talk directly to the provider. The risk of losing subsidies in Europe was too much for the American company, the UK's Telegraph was told.

"Apple has long been trying to build closer and closer relationships and cut out the operators," an unnamed executive said, referring to activate-at-home policies. "But this time they have been sent back to the drawing board with their tails between their legs."

Whether or not carriers can stop the eventual plans isn't known, since several carriers in the GSM Association have proposed an official standard for embedded SIMs that could leave most phones, not just Apple's, activating at home instead of at a store over the phone.

A plan to do the same for the iPad is reportedly still underway, since Apple isn't dependent on carriers.

Both rumors are called into question by the timing proposed for the iPad. An updated model with the embedded SIM was described as coming "within few weeks [sic]" either late this year or early next, but the same timing would also have Apple making a hardware change to the rotation lock toggle to a mute switch. The feature is imminent as part of the iOS 4.2 update.

Multiple rumors from the past few days have suggested that Apple would release a new iPad early next year, but part suppliers might not start shipping for assembly until January with a accelerated production ramp in February. An embedded SIM may come along with a dual-mode 3G modem that could let it connect to both HSPA carriers like AT&T and EVDO carriers like Verizon without needing a different model or a removable SIM card.



By Electronista Staff
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Comments

  1. lkrupp

    Junior Member

    Joined: May 2001

    +18

    Rumors of rumors

    This insanity is no longer funny. It borders on psychotic. Rumors of rumored possibilities beget rumors of reactions of to rumors of rumors. Certain rumors are then rumored to be fact which causes "analysts" to react to the rumored factual rumors.

    Then, when reality sticks it's ugly head into the equation, reality itself becomes a rumor to be dismissed as a rumor only to be resurrected as a prediction come true.

    Are these people really that damn stupid?

  1. rtamesis

    Dedicated MacNNer

    Joined: Jan 2000

    +3

    The tide is coming

    Embedded SIMS in cellphones and smart phones will probably be adopted first in Asia, especially in Japan and Korea, before spreading to the rest of the world. European carriers will eventually be forced to adopt it as well or be left behind.

  1. cal6n

    Junior Member

    Joined: Nov 2003

    +2

    What a professional attitude...

    "Apple has long been trying to build closer and closer relationships and cut out the operators," an unnamed executive said, referring to activate-at-home policies. "But this time they have been sent back to the drawing board with their tails between their legs."

    He'd better hope he (and his company) remain unnamed. The networks should remember that they need Apple more than Apple needs them.

  1. redcapzero

    Fresh-Faced Recruit

    Joined: Aug 2007

    -2

    hmmm

    "But this time they have been sent back to the drawing board with their tails between their legs."

    My, my, perhaps this exec should pay close attention to those 'special twins' that reside between (assuming) 'his' legs...snip.

  1. davesmall

    Fresh-Faced Recruit

    Joined: Oct 2006

    +1

    This is a good example of why we hate carriers and

    This is a good example of why we hate carriers and love Apple.

    If true, it shows Apple trying to do the right thing for consumers but being restrained by greedy carriers. That's why so many users love Apple but hate companies like AT&T, France Telecom, Comcast, etc.

    The carriers think we're their customers and Apple is trying to horn in. What a joke. I'm an AT&T customer and a Comcast customer because I'm forced to be. I'm an Apple customer because I love the products. The truly sad thing is that none of the carriers operate with consumer interests in mind. They are price gougers first and foremost and forever.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -2

    Re: This is a good example


    If true, it shows Apple trying to do the right thing for consumers but being restrained by greedy carriers. That's why so many users love Apple but hate companies like AT&T, France Telecom, Comcast, etc.


    First, the carriers are giving Apple a hefty amount of $$$ for every iPhone sold (regardless of whether Apple or the carrier sells it). So excuse the carrier for wanting to at least have a chance to sell the user on some features or optional equipment to make up for some of that money.

    Second, how does this all become about the carriers? Apparently Apple really, really, really wants that up-front subsidy money and the increased sales from the subsidies, because they reportedly are backing down on this. But somehow it's the carriers being greedy? Sure seems to me Apple is being just as greedy, since they're trying to protect their sales numbers.

    And I thought Europe had it all right, where one can just walk into a store and buy a $20 SIM for their phone, plug it in, and get cheap local data and calling. No need for international plans. And certainly no need to pull out a computer (if you even have one) to change your phone's activation.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    +1

    Oh, and who cares?

    What is all the hub-bub about anyway? If you buy the damn thing from Apple, you fill out the forms on-line, they send you the phone and sim card, and you activate via iTunes. You don't deal with the carriers one bit. So if you don't like it, but it from Apple.

    Geesh, problem solved.

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