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comScore: Android past iPhone in US fall smartphone share

updated 07:10 pm EST, Mon February 7, 2011

comScore gives Android edge over iPhone in fall

Android managed to push past the iPhone in US smartphone market share in the fall, comScore found on Monday. Google's OS swung from 21.4 percent in September to 28.7 percent in December, moving it just ahead of Apple. The iPhone also gained at the same time, but its 25 percent share wasn't enough to keep Android at bay.

The season gave RIM cause for alarm. BlackBerry share dropped from 37.3 percent at the end of the summer to 31.6 percent at the end of the year. The difference was enough to put Android within striking distance for the top spot.

Windows Phone 7 wasn't sufficient to stop Microsoft's share from dropping one and a half points to 8.4 percent, and a lack of new models in the US kept Palm (HP)'s webOS down to 3.7 percent.

Among all phone types, positions stayed the same but saw all but market leader Samsung dragged down by smartphone rivals. Motorola saw the steepest drop as it still wasn't finished weaning itself away from basic phones and towards its Android-centric smartphone mix.

The results came in the last quarter of AT&T's iPhone exclusivity for the US and have faced an unusual situation in which they couldn't be used to predict the share for the quarter ahead. Verizon said the iPhone had already beaten its first-day sales record just for existing customer pre-orders and is likely to see hundreds of thousands of customers buy iPhones on February 10 and skew market share back towards Apple. Google will have the advantage of new Android phones as well, but phones like the HTC Thunderbolt and Kyocera Echo either won't ship until late into the period or will miss the quarter entirely.





By Electronista Staff
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Comments

  1. slapppy

    Fresh-Faced Recruit

    Joined: Mar 2008

    +4

    Don't tell anyone...

    ...Android OS is given away free. Thats right, cost you nothing, free to load up on your smartphone POS device to sell. Almost everyone can have Android FREE...

  1. lkrupp

    Junior Member

    Joined: May 2001

    +14

    So which...

    So which Android smartphone outsold the iPhone? Oh wait...

    Why do the analysts keep comparing software to hardware and what does it mean anyway? Microsoft still has 90% of the Windows market yet Apple took in more revenue in the last quarter, is worth more than MSFT, and has the eyes, ears, and hearts of consumers and tech journalists alike. Can't we get past the irrelevant "market share" argument? In this day and age it really means nothing.

    Apple's iOS platform is wildly successful. Google's Android platform is also very successful. What's wrong with that?

  1. bjojade

    Fresh-Faced Recruit

    Joined: Jun 2007

    0

    Market share matters

    More than profitability of the manufacturer, especially when considering how developers will target the OS. It's good to see the top 3 all around the same percentage. Honestly, if Microsoft would pick up its game, and HP got going, we could see 5 viable contenders out there, all with near equal market share. That would give users REAL choice.

    Right now, each platform has strengths and weaknesses. Competition and choice will help to ensure things keep getting better.

    Now, something to consider as well, regarding these numbers is that they represent sales, not total users. I am currently on my THIRD Android device in 2 years. However, I still have my original iPhone from 2007. That means I count as 3 sales of Android phones, but only one for the iPhone.

  1. troydog32

    Fresh-Faced Recruit

    Joined: Feb 2011

    +1

    WAIT FOR IT..... WAIT FOR IT.....

    CAN YOU HEAR ME NOW????

    Not only can you not compare software and hardware but you can't compare these numbers until the Verizon iPhone numbers come out. THEN WE CAN TALK!!!
    Apple's strategy is to grow it's base and be exclusive to high end consumers and slowly penetrate the market. Their goal is to make money not give away software like Google!! They are really two completely different companies when you break it down. Google is search and that is all they really care about in the long run that is why they give away ANDROID. So how can you compare?
    Apple will take over the smartphone world, just give it a sec!!

    APPLE IS KING!

  1. BMWTwisty

    Fresh-Faced Recruit

    Joined: Oct 2008

    +2

    Android share doesn't matter

    As mentioned above, Android is a freebie OS from Google designed solely as a means to get advertising dollars. Google may still have the lawsuit with Oracle to deal with and that might cost them some serious money if Oracle prevails.

    The myriad Android variants for all handsets using the OS will come back to haunt them as a result of divergent programming efforts. Apple is getting the largest share of the profits because it makes the hardware and software and has the unique design, user experience and ecosystem that is unrivaled.

    What will be interesting is the numbers after Verizon has had the iPhone for a few quarters. That'll allow enough time for folks to get out of their Android contracts if desired, and for some of the AT&T folks and fence-sitters - as well as the hold-outs waiting for the iPhone to get into the equation.

    There's still so much market share - and profits - for Apple to take from RIM and NOK that whatever Google gets will still leave enough room for Apple to stay in the game as a top-two player for a long time. The copycats and wannabes will provide entertainment and fodder for the bloggers as they puff their chests and subsequently fall through the cracks. The forthcoming $800 MOT XOOM will be one of those short-lived johnny-come-latelys.

    That's my story and I'm stickin' to it.

  1. aduffbrew

    Fresh-Faced Recruit

    Joined: Sep 2009

    +5

    Sweet!

    I'm an iOS fan myself. Strong competition spurs innovation. Users win all around!

  1. Eldernorm

    Fresh-Faced Recruit

    Joined: Sep 2007

    0

    More c*** from a non-analyst anal---yst.

    Android managed to push past the iPhone in US smartphone market share in the fall"

    As soon as an anal--yst says market share vs anything Apple, you know that they have no idea what they are talking about. PERIOD.

    Also, "More than profitability of the manufacturer, especially when considering how developers will target the OS. It's good to see the top 3 all around the same percentage. Honestly, if Microsoft would pick up its game, and HP got going, we could see 5 viable contenders out there, all with near equal market share. That would give users REAL choice."

    Yes, market share matters to companies that have not clue. And as far as MS and Hp getting involved,,,, well that is just even more cow droppings in a very big barn. :-)

    Just dumb noise. IMHO.

    en

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