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Motorola defends Xoom's $800 price, details Euro carriers

updated 09:15 am EST, Thu February 17, 2011

Motorola CEO says Xoom worth 800

Motorola along with confirming its Xoom launch plans has defended the $800 price and said which carriers and companies would pick it up. CEO Sanjay Jha noted that the Xoom's 4G was built into hardware and that the software upgrade was 'free.' Having the LTE access, which could reach up to 50Mbps on the Xoom, meant it was "at least competitive and in a number of ways better" than Apple's iPad, he said.

The tablet will initially launch with 3G on Verizon, potentially by the end of this month, and is expected to get its 4G upgrade in spring. A Wi-Fi version will be much less expensive and is being targeted at the 32GB iPad's $600 price target.

Jha didn't address that the iPad currently has 16GB versions that cost about $100 less than their 32GB equivalents. If the price carried over, it could lead to a 3G-aware iPad costing as much as $170 less to start and the Wi-Fi edition at $100 lower.

He did raise a number of reasons for pause. Samsung's possible real-world sales rate for the Galaxy Tab was "concerning," he said, with pricing being a factor. Samsung denied any problems and said the return rate was less than two percent in the US, the iPad's home territory.

Jha surprised with comments that he wasn't completely loyal to Android. While the Nokia Windows Phone 7 deal was going to help Android by steering fence-sitting companies to Android, he regretted that Motorola was linked so closely to Android that its success rode on Google's strategy. He wanted Motorola to have full control over an OS, but he didn't have the scale of Apple or RIM to do so.

The European launch is now known to have a limited scale release in Europe. Best Buy and Carphone Warehouse will have the 3G, HSPA-based version in the UK, and will be joined by Currys and PC World in having the Wi-Fi only edition. T-Mobile should carry the 3G Xoom in "selected markets" that will likely include at least Germany.

Motorola will have the Xoom available worldwide in the spring and is counting on the Android 3.0 tablet as an ambassador to Europe and other regions where the US-centric company has usually gone unrecognized.



By Electronista Staff
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Comments

  1. Rezzz

    Fresh-Faced Recruit

    Joined: Jan 2006

    +11

    $800? As Scooby would say...

    rots of ruck.

  1. Paul Huang

    Mac Enthusiast

    Joined: Sep 1999

    +13

    For $150 more, I'd buy a MacBook Air instead

    Fail.

  1. cartoonspin

    Fresh-Faced Recruit

    Joined: Sep 2003

    +6

    Looks the same

    Why is it that every new tablet looks like an Apple clone. Oh right, no innovation on their part. Got it!

  1. climacs

    Forum Regular

    Joined: Sep 2001

    +7

    can't believe the fail

    Motorola is asking people to 'trust them' that the Xoom is not only as good as, but better than an iPad and therefore you should pay more money for one.

    Sorry, Motorola, your brand doesn't carry that kind of goodwill.

  1. BigMac2

    Forum Regular

    Joined: Dec 2000

    +5

    After market customer support

    Right now the whole mobile OS market is a big mess if we put aside iOS device. The Google Android OS strategy doesn't give any customer support, When a customer buy an HTC Android phone they doesn't know who is responsible to ensure the support on what they buy (HTC, Google, or the carrier). Look at Samsung Galaxy lineup, samsung don't have and don't want a customer support service for their phone, they prefer give back that "hot potato" to the Cell phones operator that doesnt give a s*** about software upgrable phone and software support.

    Motorola's doing same on phones, I've own a RAZR for about 4 years. I've never got updates or new functionality while I used it. Motorola have not give any update for their first gen Android Phone, and since Motorola want badly to tie up the Xoom Tablet to Phone carrier, be assure like their phone business they will come out with newer model all the time and acting like the older model never existed. This is not helping customer who will lost fate on stable plateforme with great value for their invest like iOS is.

  1. climacs

    Forum Regular

    Joined: Sep 2001

    +1

    speaking of RAZR

    he regretted that Motorola was linked so closely to Android that its success rode on Google's strategy. He wanted Motorola to have full control over an OS, but he didn't have the scale of Apple or RIM to do so.

    Any of you own(ed) a RAZR? Remember how cr.appy the OS was? Sure, it had a browser. A really crummy one, unusable. Very user-unfriendly organization of the icons and functions. Just really primitive. Motorola did not grasp then the importance of the OS. They sure get it now.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    +4

    To Extend What climacs Said ...

    "Sorry, Motorola, your brand doesn't carry that kind of goodwill."

    But Goodwill is certain to be carrying a lot of the Motorola brand real soon.

  1. facebook_Justin

    Via Facebook

    Joined: Feb 2011

    0

    comment title

    Aren't cheap generic versions of products supposed to be CHEAPER?

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