updated 07:20 am EDT, Fri April 15, 2011
50 million PS3s sold, plus 8 million Move
Sony Computer Entertainment (SCE) today announced that the cumulative sales of its PlayStation 3 computer entertainment system has reached a milestone of 50 million units sold worldwide, as of March 29. SCE also announced that sales of the PlayStation Move have surpassed 8 million units worldwide as of April 3. First introduced back in November 2006, the platform now boasts 75 million registered users and tens of thousands of game, music video and movie downloads available through the Playstation Store.
When the Playstation 3 was first launched, it led Sony’s effort to push its Blu-ray high-definition video format in Sony’s battle with Toshiba and its HD DVD format. However, it came at the expense of getting the console to market as numerous delays associated with the development of the Blu-ray laser technology gave its main rival, Microsoft’s Xbox 360 a 1-year head start. Although Microsoft initially backed the HD DVD format, it required an add-on drive that it eventually dropped after Toshiba pulled its format from the market.
The Playstation 3 initially did not sell as well as was hoped because of the high entry price. Two versions were available with the 20GB version going for $500 and the 60GB model at $600. The 60GB version, at the time, was the only one that shipped standard with an HDMI port, Wi-Fi, flash card reader and four USB ports. It has eventually gained traction in the as its price has come down, particularly with the 2009 launch of the PS3 Slim. As its price came down, its collection of exclusive titles also began to increase. This combination made it a more attractive proposition, particularly for users looking for a complete and self-contained high definition home entertainment package.
However, in recent months, the success of Xbox 360 Kinnect peripheral has once again placed the PS3 under sales pressure.