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NPD: MacBook Pro goosed Apple sales 47% while PC rivals sank

updated 03:45 pm EDT, Mon April 18, 2011

NPD says Mac sales up 47pc while PCs on way down

New NPD data in a research note later on Monday from Piper Jaffray analyst Gene Munster suggested that the new MacBook Pro may have pushed Apple well ahead in growth in the computer market. March sales in the US were estimated to be up 47 percent compared to a year earlier following the much faster line's introduction in late February. The growth came after more modest but still healthy 20 percent and 12 percent year-to-year increases in January and February.

The growth gave Apple an average growth of 27 percent for the three months of the winter quarter. If reflective of the market, the rise could put Apple well ahead of growth seen by Gartner and IDC, either of which saw it shipping as little as 9.6 percent more Macs in the US and no greater than 18.9 percent more.

Its fast rise could lead to a major upset in market share. Overall American computer shipments were expected to drop between 6.1 and 10.7 percent in the US. Most of it has been at Acer's expense after it failed to treat the iPad seriously and eventually reorganized its business around competing more in non-PC hardware.

Apple has usually seen sharp upticks in computer sales after a new model but may have seen a higher than usual leap through the importance of the new MacBook Pro. The 13-inch model has more recently been its bestselling Mac and has finally received an update to Intel's modern Core i5 processors. High-end users also saw one of the greatest leaps in performance with the first instances of quad-core processors and the new Thunderbolt standard.

Not all was positive for Apple in the NPD data. Sales of iPods dropped about 10 percent in March as the company's line skewed more towards iPads and iPhones. Unofficially, Munster estimated roughly 9.8 million to 10.3 million iPods would have shipped worldwide in the whole quarter. Apple is generally expected to stay in the lead for MP3 players, but as part of a shrinking market.



By Electronista Staff
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Comments

  1. Paul Huang

    Dedicated MacNNer

    Joined: Sep 1999

    +1

    Very nice glare from the ceiling lighting fixture

    Get rid of the uncoated glass already.

  1. Foe Hammer

    Fresh-Faced Recruit

    Joined: Feb 2005

    +3

    If 2-For-1 Droids Both Count as Sales ...

    ... why can't we start counting iPhones and iPads as iPods since both "contain" an iPod?

  1. chippie

    Fresh-Faced Recruit

    Joined: May 2009

    -1

    2-For-1 Droids Are Only In The U.S. Market

    and that market is still a small portion of droid sales, so the inflation that this legitimate marketing tool creates is rather tiny at the moment. Nearly all phones have mp3 players Foe Hammer, as do all desktops, laptops, netbooks and tablets, so your point is useless! And the Android platform is highly customizable, no wonder the average American is afraid of it and wants something "that just works". Also, no wonder that America's technological future is in serious jeopardy "just works". Knowledge is earned through investigation. It doesn't just seep into the brain via osmosis!

  1. facebook_Clarence

    Via Facebook

    Joined: Apr 2011

    +2

    McBook Pro

    I bought one of the new McBooks. I must say it's a good machine. Apple did a good job with the hardware and it runs Windows 7 Professional nicely. I just wish the anti-glare coating was standard instead of the cheap glossy stuff.

  1. chippie

    Fresh-Faced Recruit

    Joined: May 2009

    +1

    @ Flying Meat-Droid Is Highly Customizable On

    both mobile phones and tablets. Users have 6 to 10 home screens where they choose what apps or widgets are on each screen. The user chooses whether apps sitting in the background are active or not, amongst many other customizable settings. The "just works" people apparently are overwhelmed if they are given the right to choose more than wallpaper on their devices and can't cope. " just works" = LAZY and don't want to be empowered to create a unique device that may only suit the owner of the device! I like everything in my life to suit me uniquely. No everyone has it exactly as I do c***!

  1. Jonathan-Tanya

    Fresh-Faced Recruit

    Joined: Oct 2004

    0

    Love the Macbook pro!

    I've still got to toss out the hard drive and replace it with something like a Vertex 3 - but - love the Macbook pro, and with properly fitted SSD and Matte screen option - it's just unbelievable.

    LOVE IT, BUY IT!

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -1

    huh?

    The growth gave Apple an average growth of 27 percent for the three months of the winter quarter. If reflective of the market, the rise could put Apple well ahead of growth seen by Gartner and IDC, either of which saw it shipping as little as 9.6 percent more Macs in the US and no greater than 18.9 percent more.

    So Apple's growth will put it well ahead of Gartner and IDC? Odd, didn't think they made computers.

    Oh, and so one analyst says 47%, and the others say far less. I'm sure this one's right.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -1

    of course

    And of course the new MBP is selling like hot cakes. It's got a thunderbolt port on it!

    Not that there is anything out there to use with it.

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