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Apple poaches LG smartphone VP to head up Korean business

updated 11:15 am EDT, Wed May 18, 2011

Apple gets LG smartphone exec for Korea

An industry contact said Wednesday that Apple had snapped up a key LG executive for its Korean division. LG Smartphone Business VP Dominique Oh would now be the general manager for Apple Korea and replace the longstanding Andrew Sedgewick, who had been in the top spot since 2001. The Yonhap tip wasn't completely certain as it hadn't been confirmed by Apple or by Oh.

The move if true would be a significant hit to LG. Oh has been managing the company's Android and Windows Phone device business as well as negotiating deals with carriers. LG has already seen its electronics CEO resign last year over a struggling phone business and could face a similar need to re-acclimatize an executive. The carrier has only just recently scored major US smartphone deals like the G2X at T-Mobile.

For Apple, Oh could significantly improve the company's stance in Korea, especially in mobile. Apart from appealing to the country's preference for local executives, his deeper familiarity with both Korea itself as well as talking to carriers could help maintain or improve relationships with KT and SK Telecom in a market actively hostile to outsiders. LG and Samsung not only have a local advantage that has led to strong sales but which has been used to intimidate carriers that support competing products. When Samsung had no answer to the iPhone, it reportedly took to punishing KT for supporting the iPhone by reducing the amount of marketing and support for the Omnia II line.

The timing would be close for Apple as Samsung has just had a strong Galaxy S II debut and is hoping to repeat the momentum it had behind the original.

By Electronista Staff


  1. chippie

    Fresh-Faced Recruit

    Joined: May 2009


    Hypocritical Scumbags!!!!!

    The big tech companies are behaving like drug dealers. And consumers literally line-up 24-48 hours in advance to purchase their new offerings. The world has gone madder!

  1. WiseWeasel

    Junior Member

    Joined: Apr 1999


    Re: Hyprocritical

    Speaking of which, I think you forgot to take your meds...

  1. coffeetime

    Mac Enthusiast

    Joined: Nov 2006


    Oh, I see.

    Sorry, can't help it.

  1. Arne_Saknussemm

    Forum Regular

    Joined: Apr 2011


    We are the Borg...

    Oops sorry, I repeat myself

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