updated 01:30 am EDT, Sun July 3, 2011
Samsung breaks own record with Galaxy S II sales
Samsung on Sunday crossed a company record by selling three million Galaxy S II phones in 55 days. The Android flagship hit its milestone 30 days faster than the original Galaxy S. At its peak, Galaxy S II phones have been selling at a rate of one every 1.5 seconds.
Much of that success comes from Europe, Samsung said. The dual-core device "dramatically increased' Samsung's phone market share in the continent. Austria and Switzerland were the highlights regardless of devices: at 30 percent and 36 percent of the smartphone market in each country, the Korean badge was out in front. Samsung has also been the top smartphone label in the UK for the past 17 weeks, although only a few of those could have been affected by the Galaxy S II.
The company now expects to get to the 10 million mark sooner than for the original Galaxy S. Its full hand also hasn't been played yet as the company is widely if unofficially known to be bringing the Galaxy S II to the US in the summer. A significant part of Samsung's international expansion for the phone also has yet to take root.
Unlike the Galaxy S launch, Samsung may face significant hurdles, most of which are in the US. It no longer has the safety of the iPhone being limited to AT&T and may see the iPhone reach Sprint and T-Mobile. Apple may also curb any S II release since it has expanded its complaints to factor in the phone and possibly ban its sale if the complaint is upheld.
At least in the early portion of the year, the iPhone blunted Android's US sales growth even with a wave of dual-core and 4G rivals on the market. Samsung's hardware might be capped at 3G on Sprint and Verizon and could have limited appeal.