Printed from http://www.electronista.com

Capital fund buys Hasselblad, plans to target new markets

updated 10:15 am EDT, Tue July 5, 2011

Will to go beyond medium format imaging

Swedish medium format camera manufacturer Hasselblad has been sold to the Swiss/German venture capital fund Ventizz. Ventizz has indicated that Hasselblad's organization will remain intact. The VC plans to target "new imaging markets" by expanding the camera company's product portfolio beyond its mainstay.

Hasselblad was founded in 1941. It established itself as the leader in the high-end, medium-sized format, photography market. It gained real prominence in the 1960s when it was chosen as the official camera for NASA space missions.

Over the years, it has continued to dominate the mid-sized format camera market segment. It claims amongst its portfolio the H4D-200MS, a 200-megapixel digital camera that uses a multi-shot technique to quadruple the resolution.

In 2003, Hasselblad was sold to Hong Kong-based Shriro Group, its Asia-Pacific distributor.

No terms of the deal have been released.

H4D-200MS



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Tablo DVR

With over-the-top content options growing past Hulu and Netflix, consumers may be finding it harder to justify paying a monthly fee fo ...

Sound Blaster Roar Bluetooth speaker

There could very well be a new king of the hill for Bluetooth speakers, with Sound Blaster's recent entry into the marketplace. Bringi ...

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Sponsor

toggle

Most Commented

 
toggle

Popular News