Printed from http://www.electronista.com

Google ready to buy mobile loyalty card maker Punchd

updated 06:30 pm EDT, Fri July 8, 2011

Google buying Punched to bolster Google Wallet

Google is believed to be buying Punchd in a bid to improve Google Wallet. The leaked deal, worth over $10 million, would give Google access to a mobile loyalty card system currently built for Android and iPhone users. Clues given to TechCrunch hinted that Punchd's self-titled project would still carry on.

None of the involved sides have confirmed it so far. The buyout price would let Google keep the terms a secret, but Punchd at some point would have to make the news public.

Google Wallet already has loyalty provisions but could be advanced through Punchd. The system primarily relies on NFC wireless, for example, where Punchd works on snapping photos of QR codes. Whether or not it becomes a secondary option for loyalty cards, Google might get a more polished interface and more in-depth loyalty options than it had before.

The deal could also be a counter to Square's Card Case. Square's mobile payment system is one of the larger threats to Google Wallet, using traditional credit cards but also needing only a cheap reader add-on to process a payment.





By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Advertisement

Recent Reviews

Linksys WRT1200AC Wi-Fi Router

Once upon a time, a brand-new Linksys router showed up on our doorstep. So we gathered some network-minded friends together, and hooke ...

Rapoo A300 Mini Bluetooth NFC Speaker

The Rapoo Bluetooth Mini NFC Speaker is a little metallic box about the size of a baseball. In spite of its small size, we were very p ...

Neurio Intelligent Home Monitor

The recently released Neurio Intelligent Home Monitor is a piece of hardware that, when integrated into a home's breaker box, monitors ...

Advertisement

toggle

Most Commented

 
toggle

Popular News