updated 04:25 pm EDT, Mon July 11, 2011
HP Play music syncing enters beta
HP launched an early strike at iCloud this weekend with the quiet rollout of a beta for HP Play. The music syncing service lets users stream their music collections both from webOS devices such as the TouchPad as well as Macs and Windows PCs. The desktop app is based on the open Songbird app and will even serve as an iTunes equivalent, importing music from Apple's app and syncing webOS hardware over USB.
As a tweak to an existing app, it still allows playlists, mastering or ripping audio CDs.
HP hasn't said when it anticipates the service being finalized.
Cloud syncing has been one of the selling points of the TouchPad but has so far been in a largely unfinished state since HP detailed its plans. Play may be key to its strategy since it now not only has to support webOS but compete against iCloud, iTunes in the Cloud, and iTunes Match. Google is also in the early stages with its Music Beta and Videos apps. [via PreCentral]