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Pandora drops Flash for HTML5, takes cues from iPad

updated 09:25 am EDT, Tue July 12, 2011

Pandora redesigns web to move past Adobe

Pandora on Tuesday unveiled a redesign of its website built around escaping the limitations of Flash. The new page is built entirely on HTML5 and takes advantage of dropping Adobe's plugin to improve its speed and interface. Stations now load in about a third of the time, and there's now a persistent music playback bar borrowed from the iPad app that lets listeners explore artists or other parts of the site without interrupting play.

Following a true web standard also lets Pandora honor browser commands and offer real web sharing that wasn't possible with the Flash version, CTO Tom Conrad told TechCrunch. Sharing is more important with social feeds and live views of what friends are playing. Users can send word of their current stations or tracks within Pandora as well as Facebook or Twitter using a simple web overlay.

HTML5 isn't being designed at this early stage for mobile devices, but it's "nice to have" a foundation should it be useful later, Conrad explained.

The redesign should be visible this week, starting with Pandora One members as a control group followed by everyone. Flash will still be around, but it will be a crutch for those who don't have modern HTML5 browsers.

Pandora's move is a minor slap to Adobe. The graphics software developer has claimed itself willing to support Flash and HTML5 but, to this day, still argues that Flash is an essential part of the web. A redesign of Pandora would not only help support arguments that HTML5 can drive a complex media site but also help compatibility and performance with mobile, even on devices that already support Flash. The plugin is known to still drain much more battery life than HTML5 when active and can still perform poorly on dual-core tablets and smartphones.

By Electronista Staff


  1. iphonerulez

    Dedicated MacNNer

    Joined: Nov 2008


    This trend of websites dropping

    Adobe Flash is bound to continue. As long as users can enjoy their content even if Flash is removed, then there's no reason to mourn the loss of Flash. It's really all about the content and not the Flash plug-in. In the future, even when HTML5 is used on non-Apple mobile devices, users of the website should benefit from HTML5 when using older, less powerful Android devices.

    Comment buried. Show
  1. facebook_Michael

    Via Facebook

    Joined: Jul 2011



    Yah! Only 100K more websites to follow suit...I'm sure that will happen soon. I would buy an iPad if it had flash...for now I'm waiting for a Windows 8 tablet.

  1. lkrupp

    Junior Member

    Joined: May 2001


    Strength in numbers...

    It's getting hard to ignore somewhere around 150 iOS users. And that number is increasing minute-by-minute. The troll's "full internet" argument is collapsing before their eyes.

  1. bmovie

    Fresh-Faced Recruit

    Joined: Nov 2008



    Another day, and another excuse for not learning Flash and ActionScript!

  1. facebook_Buddy

    Via Facebook

    Joined: Jul 2011


    Flash is still required.

    In order to play any music you still need Adobe Flash.

    Pandora simply removed the flash content from their site, and now are building it in html. But the application and methods for delivering you the songs has not changed. You need flash.

  1. facebook_Hale

    Via Facebook

    Joined: Jul 2011



    "takes advantage of dropping Adobe's plugin to improve its speed and interface"

    "Well gahllee!"
    —Gomer P.

  1. UmarOMC

    Fresh-Faced Recruit

    Joined: Aug 2001


    ...and your info?

    Was the suit settled regarding Pandora streaming its users' info to its advertisers???

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