updated 10:50 am EDT, Wed July 13, 2011
Company unexpectedly slow in picking up addresses
Apple quietly acquired the rights to two important domains earlier this week, a report notes. The central one is iPhone4.com, which switched its whois information from Whois Privacy Services to Apple on July 11th. Still outside of Apple's control are similarly-numbered domains, such as iPhone5.com and onward.
The other acquired domain is WhiteiPhone.com, a reference to Apple's long-delayed tone option for the iPhone 4. Apple appears to have been unexpectedly slow in acquiring the addresses, since white iPhone 4s have been available since late April, and the original black model shipped on June 24th last year. A next-generation iPhone is likely to be announced in September.
By contrast Apple acquired iPhone.com in 2007, and comparatively quickly after the product's launch. The move is believed to have cost the company a substantial amount of money, in excess of $1 million. The domain was previously owned by a person who already had control of other high-profile domains such as Wine.net and Golf.net.