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Acer tablet shipments to drop to 400K, ultrabooks to top $1K

updated 08:35 am EDT, Mon July 25, 2011

Acer tablets to drop from 800K to 400K

Unofficial sources claimed Monday that Acer's tablet shipments were dropping substantially in the summer. After official estimates of 800,000 in the summer, industry contacts now alleged Acer was due to ship no more than 300,000 to 400,000 Iconia Tabs over the same period. About 130,000 of those would be the seven-inch A100, Digitimes heard, as Acer geared up for the Android 3.2 device's September release.

The information isn't confirmed but would come after Acer had already cut its shipment targets from an original five million to seven million down to no more than three million. Shipments had only started in spring and could leave Acer with a smaller piece of the market than it had in the spring. Samsung's Galaxy Tab 10.1 is now likely to be the top non-Apple tablet on the market.

Lowered goals could lead to the iPad gaining or holding on to more share given that most competitors are believed to be dropping their targets.

In the meantime, the company's upcoming ultrabook for December is now expected to carry a premium. Much like the MacBook Air it's targeted against, the system is now believed to cost over $1,000 and focus on the same premium segment as Apple. When it ships, it could outpace the Mac with a boot time as quick as six seconds and Internet access in 2.5 seconds.

In spite of months of losing computer share, notebooks may be Acer's best chance. The insiders believed shipments from Acer's primary contractor Compal would grow five to ten percent in the summer. Acer has officially said it had cleared a backlog of unsold notebooks in the spring.

By Electronista Staff


  1. fjose1929

    Fresh-Faced Recruit

    Joined: Jul 2011



    Flummoxed, as Jobs would say. Again, without any real device, already saying faster than apple for boot and Internet access tomes. Amazing how vaporware becomes reality among the WS shysters, this used to work before, like how WS decimated AMD at wintels behest. It will not work with apple and their loot.

  1. iphonerulez

    Dedicated MacNNer

    Joined: Nov 2008


    The WS shysters are always in

    a hurry to tout vaporware. Same with the Amazon tablet that's supposed to go head to head with the iPad. These rival devices are supposed to do this and do that all better than the iPad or MacBook Air yet these devices are nowhere in sight. All the while WS is saying that Apple will stumble in the future leaving the area wide open for rivals to step right in. Talk is cheap. The lying WS meatsacks claim that it's easier for Apple to fail than it is for competitors to gain sales traction. A moving freight train can't stop on a dime and neither will Apple.

  1. JeffHarris

    Fresh-Faced Recruit

    Joined: Oct 1999


    What's a WS?

    This is the first time I've seen that acronym.
    So, what does it mean?

    (Yeah, and I'm ready for a forehead slapping moment when someone tells me. ;-) )

  1. Paul Huang

    Mac Enthusiast

    Joined: Sep 1999



    More like dismember.

    If a product is not already shipping by October, it would have lost the golden opportunity to accumulate momentum for the holiday selling season, especially when the preeminent product is already selling out everywhere.

    Do people really want to try a restaurant blindly when there are nobody waiting outside? I think not.

  1. SockRolid

    Forum Regular

    Joined: Jan 2010


    Premium Acer? That's funny.

    ...the company's upcoming ultrabook [...] is now believed to cost over $1,000 and focus on the same premium segment as Apple.

    Good luck with that.

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