Printed from http://www.electronista.com

Walmart.com adds Vudu portal for movie rentals

updated 07:55 pm EDT, Tue July 26, 2011

Latest push for Walmart's digital distribution

Vudu has announced that it has established a presence on Walmart's website. The portal serves as a direct link to Vudu's range of on-demand rental content. The site includes featured categories, including top new releases, a $0.99 "movie of the day," $2 rentals that are good for two days, and lists of titles that will soon be available to rent.

The addition of a dedicated Vudu area to Walmart's website represents the retailer's latest push to promote the rental services. Vudu was acquired by Walmart in 2010, though initial promotions were limited to digital movie cards that customers could purchase at brick-and-mortar stores and take home to redeem.

Vudu has worked to differentiate itself from competitors such as Netflix, offering customers subscription-free access to many titles on the same day as the DVD release.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Razer Kraken Pro headset

Gaming headphones are a challenge to get right, for a long list of reasons that are unique to the consumer buying them. Some shoppers ...

Patriot Aero Wireless Mobile Drive

Regardless of how large a tablet you buy, you always want more space. There's always one more movie or another album you'd cram on, if ...

Patriot Fuel+ 6000 and 9000mAh batteries

Mobile device batteries are better than they used to be, but there's always a scenario where users could use more juice. Upgrade manuf ...

Sponsor

toggle

Most Commented

 
toggle

Popular News