Printed from http://www.electronista.com

First official bids on Hulu due late next week, to top $1.5b

updated 08:45 pm EDT, Thu August 11, 2011

Hulu buyout offers to start in earnest by Aug 19

Sources revealed Thursday that bidding would start in earnest on Hulu's self-sale late next week. Potential buyers are expected to make first bids worth "at least" $1.5 billion for both Hulu itself and the content deals it has with three major TV networks. The AllThingsD tip warned the price could drop if Hulu's management doesn't want to reduce its stake or rise if a buyer wanted a longer license than what Hulu has today.

No further evidence has emerged of who would be the most aggressive candidate to buy Hulu, though most put Yahoo in that position. Leaks have had it looking for a four-year exclusive. The search firm's video is considered a weak point, and it might use a Hulu deal to make itself a destination closer in value to YouTube.

Amazon, DirecTV, Facebook, Google, and carriers like AT&T and Verizon have all been mentioned as possible buyers. Pitches on the deal have even gone as far as Apple, although the iTunes owner isn't thought to be serious given its existing ownership of iTunes and usual disdain for subscription access to content.

Hulu only began considering a sale in earnest when it received a mystery offer in June. The original source has never been identified, and it's not clear if this company is still involved in the current bidding.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

D-Link Wi-Fi Smart Plug

Home automation fans have been getting their fair share of gadgets and accessories in the last few years. Starting with light bulbs, a ...

Razer Kraken Pro headset

Gaming headphones are a challenge to get right, for a long list of reasons that are unique to the consumer buying them. Some shoppers ...

Patriot Aero Wireless Mobile Drive

Regardless of how large a tablet you buy, you always want more space. There's always one more movie or another album you'd cram on, if ...

Sponsor

toggle

Most Commented

 
toggle

Popular News