AT&T plan to save T-Mobile merger could shed 25% of assets

updated 12:00 am EDT, Fri September 2, 2011

 

ATT said planning two-tier plan to keep T-Mo deal


AT&T is willing to make massive concessions to preserve its buyout of T-Mobile in the light of a Department of Justice lawsuit blocking the deal, insiders claimed late Thursday. Described as a "two-track" plan, the strategy seen by Reuters would see AT&T give up as much as a quarter of T-Mobile's business, including some of the spectrum it was after, customers in key areas, and a pledge to keep T-Mobile's cheaper pricing active. It's "pretty determined" to find a sacrifice that would let it clinch the deal, one tip mentioned, as it wants to avoid court at all costs.

What the other tier of the plan would be wasn't said, though presumably this would be its approach within court.

The carrier was reportedly caught sincerely off-guard. It had only been prepared to shed 10 percent of T-Mobile's assets at first and had expected more talks to find common ground before the lawsuit began. AT&T still wanted another meeting but might not get it given that it's now the defendant in a major antitrust lawsuit.

Any attempt to make a settlement might still end in failure. The scope of the assets that would sell off might be so big that only carriers like Sprint and Verizon could buy them, which in themselves would create antitrust problems. AT&T's proposal, if real, also wouldn't truly address the reason for the DOJ lawsuit, which is concerned as much about taking a major competitor out as the power of smaller competitors.

A lawsuit in a deal as large as the $39 billion acquisition also means that the DOJ, and the now supportive FCC, are convinced enough that the lawsuit is enough of a danger that many of AT&T's arguments might fall apart. It has tried for a patriotic angle on the deal, insisting that the merger was necessary for truly national 4G and that it would ultimately create jobs. Critics have noted that most mergers almost invariably result in a net job loss, and AT&T's own unintentionally published documents revealed that it didn't need the T-Mobile merger to reach its 4G goals.


By Electronista Staff

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Previous Comments

  1. facebook_Robert

    Via Facebook

    Joined: Sep 2011

    +4

    no deal

    Look, they claim this is about spectrum, but its obvious its not, they will even give up the spectrum.

    What its about, is the money you make when you remove competition from the market. Claiming they will keep t-mobile's low prices is meaningless - it accomplishes exactly what they want to freeze t-mobile in time and eliminate them as a competitor that thinks up new strategies to compete.

    T-mobile has been an innovator - and that would end.

    Look if AT&T wasn't going to profit from this deal - then AT&T themselves would be the first to oppose the merger. The fact that AT&T wants to go forward, without being able to articulate any legitimate reason they need this deal, is proof enough that its still anti-competitive.


  1. burger

    Forum Regular

    Joined: Sep 2000

    -2

    Bleh

    I think AT&T should be able to buy T-Mobile if it's for sale. AT&T isn't the only provider and does not have a monopoly as the only cell service provider. They should have the right to compete for the top spot against Verizon, even if that means buying a smaller firm to bolster their position in the market.


  1. qazwart

    Fresh-Faced Recruit

    Joined: Apr 2001

    +1

    Too Late!

    I didn't like this when I first heard about the deal, but T-Mobile has been too damaged by now to be worth anything. They're not going to get an iPhone (why should they negotiate? They were going to be part of AT&T), they've been losing customers left and right, and they haven't been upgrading their network for the last year because it's not worth upgrading if you're going to merge anyway.

    The main reason AT&T wanted T-Mobile was for the bandwidth in New York, LA, and the California Bay area. T-Mobile has a lot of towers and bandwidth in these areas. Customers" Heck, they're leaving T-Mobile anyway. Besides, customers are on T-Mobile are price conscience and aren't that profitable.

    The big problem for AT&T is that if the deal doesn't go through, T-Mobile gets about $3 billion and a good deal on sharing spectrum which would allow T-Mobile customers to use the iPhone on AT&T's 3G networks. That's about 10% of what T-Mobile is worth.

    T-Mobile should stop thinking itself as a cell phone carrier. They should concentrate on data transmission and compete with cable companies. T-Mobile's fast HSPA+ network can operate at 21Mb/s speeds. They have massive coverage in NY, LA, the Bay Area, Houston, and other big costal cities. They can pretty much cover about 70% of the U.S. population with their fast network. This would get over T-Mobile's biggest issue: Weak network coverage in rural areas (which affect people traveling and commuting).


  1. Lifeisabeach

    Fresh-Faced Recruit

    Joined: May 2010

    +1

    Preserve the cheaper pricing? YES!

    MAKE IT HAPPEN! T-Mobile has GREAT pricing compared to everyone else, but the coverage leaves a LOT to be desired and is the sole reason we can't switch to them. If AT&T will adopt their pricing structure, then MAKE IT HAPPEN!


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