updated 11:15 am EDT, Sun September 4, 2011
Best Buy makes prep for October iPhone 5 intro
Best Buy prepared itself for the iPhone 5 launch in two stages with two leaks on Sunday. One discovery in a staff memo shows the company expecting an iPhone 5 introduction soon with anticipation of an "October week 1 launch." The same BGR instance also mentioned directly that it expected a Sprint iPhone release.
The note includes the disclaimer that the timing was "subject to change."
Additional clues potentially put the release later. Best Buy Mobile managers are due to talk about "upcoming big release dates" on October 10 and, on October 21, receiving a new "Apple fixture." The installation described to This is my next wasn't attached to the iPhone by name, but it would unusually require a manager to be available an hour earlier than usual for inventory, similar to what happened last year for the iPhone 4.
Both tips leave room for flexibility in the release but support the overall expectations of a release in mid-October and with Sprint added as a third US carrier. Some room exists for other devices to show in October, such as expected iPod updates, but few are likely to get the same level of attention from retail staff.