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HTC: iPhone not cool anymore because 'dad has it'

updated 04:55 pm EDT, Mon September 12, 2011

HTC says iPhone lost chic, Windows Phone hurt

Apple has lost some of its cool factor in smartphones, HTC's US president Martin Fichter argued in an interview Monday. After talking to friends of his college-age daughter at Reed College in Portland, he was convinced the iPhone had lost favor. Younger owners might consider the MacBook Air cool, Fichter mentioned to Geekwire, but they were more likely to be carrying Android phones.

"None of them has an iPhone because they told me: 'My dad has an iPhone,'" the executive said. "There's an interesting thing that's going on in the market. The iPhone becomes a little less cool than it was. They were carrying HTCs. They were carrying Samsungs. They were even carrying some Chinese manufacture's devices."

Although far from a scientific study, it does corroborate more elaborate examinations that have shown Android owners tend to be younger. Reasons for the gaps have had various explanations, although the tendency towards steeper discounts on Android phones and even a desire to rebel against the iPhone's 'convention' have all been credited in the past.

Fichter was also optimistic for Windows Phone but had a pragmatic view of why it wasn't succeeding. Until Mango-based phones arrive, none of the devices running Microsoft's OS will support '4G' networks. Actual subscribers might not notice, but carriers may have downplayed the WP7 hardware because it wasn't using the faster network, he said.

He was still "very happy" about phones like the Titan coming soon, since the OS took the focus away from apps and just focused on talking to individuals.

Patents were also having a day-to-day impact on HTC's business. Apart from echoing HTC's official stance that the Google-Motorola deal would be good for Android, he saw patent disputes with Apple and others having a real effect on HTC's day-to-day operations. While patents were important, Fichter thought the near-constant action was significantly every company's ability to develop new products.

"I think disruption is the perfect word for that because it disrupts my day, every day," he explained. "We have to, from a philosophical level, relook at what we are doing with the patents so that we protect intellectual property but we stop ourselves from wasting all of this energy that should go into putting better technology into people's hands."

By Electronista Staff


  1. DaJoNel

    Fresh-Faced Recruit

    Joined: Aug 2010


    Dumbest reason ever

    Obviously Martin Fichter is seeking business advice from the most immature people he can find.

  1. Blairmc

    Fresh-Faced Recruit

    Joined: Sep 2003



    It was never about cool for me, in fact it made me a little uncomfortable. It was always about working, doing what it said on the box.

  1. Eriamjh

    Addicted to MacNN

    Joined: Oct 2001


    Daddy pays for it

    Get a job, losers. And move outta my house!

  1. LunarMoon

    Fresh-Faced Recruit

    Joined: Jan 2008


    taking the medicine

    at the end, he took his medicine for stopping delusions and went rest a little bit.

  1. eliotw

    Fresh-Faced Recruit

    Joined: Oct 2000


    next stop...

    Next he's going to stop by and speak with the homeless living under the train tracks to get their view

  1. facebook_Larene

    Via Facebook

    Joined: Sep 2011


    It's called wishful thinking

    and hoping that if they say it enough times, it may become true.

  1. SockRolid

    Forum Regular

    Joined: Jan 2010


    There's an app for cool.

    Dad might have an iPhone just like yours. But so what. Yours has cooler apps.

  1. aristotles

    Grizzled Veteran

    Joined: Jul 2004


    Yeah, because linux is cool

    That is an awesome sample size he has there. Not!

  1. slapppy

    Fresh-Faced Recruit

    Joined: Mar 2008



    Can these guys get any dumber that this? Oh wait, yes. Because they have already said some of the most dumbest things about Apple from the get go! lol

  1. SockRolid

    Forum Regular

    Joined: Jan 2010


    Dad doesn't jailbreak

    Dad runs the stock iOS on his iPhone. Live on the edge, F the establishment, jailbreak your identical iPhone.

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